{"id":8496,"date":"2018-01-29T12:00:05","date_gmt":"2018-01-29T17:00:05","guid":{"rendered":"http:\/\/worldscreen.com\/tvusa\/revenue-svod-mobile-apps-grew-77-percent-u-s\/"},"modified":"2018-01-30T09:33:04","modified_gmt":"2018-01-30T14:33:04","slug":"revenue-from-svod-mobile-apps-grew-77-percent-in-the-u-s","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvusa\/revenue-from-svod-mobile-apps-grew-77-percent-in-the-u-s\/","title":{"rendered":"Revenue from SVOD Mobile Apps Grew 77 Percent in the U.S."},"content":{"rendered":"<p>According to a new report, U.S. consumer spending in the top 10 SVOD mobile apps\u00a0grew 77 percent in 2017 to around $781 million\u00a0on the App Store and Google Play.<\/p>\n<p>Sensor Tower&#8217;s\u00a0Store Intelligence\u00a0estimates show that year-over-year spending in these apps during the fourth quarter of last year grew nearly 88 percent to approximately $242 million, up from an estimated $129 million in the same quarter a year ago.<\/p>\n<p>Netflix led mobile SVOD spending in the U.S. last year, growing about 113 percent year-on-year to just over $290 million. This revenue growth was actually eclipsed by three of its fellow top 10 apps, though:\u00a0CBS\u00a0at 128 percent,\u00a0Starz\u00a0at 147 percent and\u00a0YouTube\u00a0at 154 percent. HBO NOW\u2019s gross U.S. revenue spiked at approximately $67.3 million in the third quarter of 2017, during the airing of <em>Game of Thrones<\/em> season seven,\u00a0posting a single-day record of $2.6 million. CBS\u2019s mobile SVOD app more than doubled its revenue year-on-year, driven primarily by\u00a0<em>Star Trek: Discovery<\/em>.<\/p>\n<p>Worldwide, gross\u00a0in-app revenue neared $60 billion, up 35 percent from a year ago.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to a new report, U.S. consumer spending in the top 10 SVOD mobile apps\u00a0grew 77 percent in 2017 to around $781 million\u00a0on the App Store and Google Play.<\/p>\n","protected":false},"author":350,"featured_media":8497,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75,69],"tags":[1631,1632],"class_list":["post-8496","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-analysis","category-top-stories","tag-app-store","tag-google-play"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Revenue from SVOD Mobile Apps Grew 77 Percent in the U.S. - 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