{"id":5613,"date":"2014-04-10T00:00:00","date_gmt":"2014-04-10T00:00:00","guid":{"rendered":"http:\/\/worldscreen.com\/tvusa\/2014\/04\/10\/nbcu-appoints-new-gm-evp-of-tv-everywhere\/"},"modified":"2014-04-10T00:00:00","modified_gmt":"2014-04-10T00:00:00","slug":"nbcu-appoints-new-gm-evp-of-tv-everywhere","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvusa\/nbcu-appoints-new-gm-evp-of-tv-everywhere\/","title":{"rendered":"NBCU Appoints New GM, EVP of TV Everywhere"},"content":{"rendered":"

\n\tNEW YORK: Alison Moore has become the general manager and executive VP of TV Everywhere for the content distribution group at NBCUniversal (NBCU).<\/p>\n

\n\tIn her newly created post, Moore will be charged with overseeing NBCU’s TV Everywhere initiative. Her duties will include establishing a team to enhance consumer experience and develop marketing and strategy to increase audience awareness, adoption and engagement across the company’s various networks. She will collaborate with Ron Lamprecht, who is taking on additional responsibilities while continuing to serve as executive VP of digital distribution. Both will work under Matt Bond, NBCU’s executive VP of content distribution.<\/p>\n

\n\tMoore previously held the title of general manager and executive VP of Daily Candy, where she led strategic direction and business operations. Earlier in her career, she was the senior VP of digital products for HBO.<\/p>\n

\n\t“Alison’s proven leadership in digital media—from small start-ups to major media companies— adds tremendous value to our rapidly evolving content distribution effort,” stated Bond. “We have made tremendous strides making content available to fans when and where they want to watch it. Just last year NBCUniversal distributed 140 TV series on TV Everywhere marking more than 50-percent growth from the previous year. Now more than 16 networks are hosting 6,000 episodes per year of the freshest and best shows. With Alison’s experience we’re going to keep growing the amount of content available to consumers and take TV Everywhere to the next level.”<\/p>\n","protected":false},"excerpt":{"rendered":"

NEW YORK: Alison Moore has become the general manager and executive VP of TV Everywhere for the content distribution group at NBCUniversal (NBCU). In her newly created post, Moore will be charged with overseeing NBCU’s TV Everywhere initiative. Her duties will include establishing a team to enhance consumer experience and develop marketing and strategy to …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-5613","post","type-post","status-publish","format-standard","","category-top-stories"],"yoast_head":"\nNBCU Appoints New GM, EVP of TV Everywhere<\/title>\n<meta name=\"description\" content=\"NBCU Appoints New GM, EVP of TV Everywhere. NEW YORK, April 10: Alison Moore has become the general manager and executive VP of TV Everywhere for the content distribution group at NBCUniversal (NBCU).. 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