{"id":4987,"date":"2013-06-06T00:00:00","date_gmt":"2013-06-06T00:00:00","guid":{"rendered":"http:\/\/worldscreen.com\/tvusa\/2013\/06\/06\/zeebox-develops-fan-driven-tv-rooms\/"},"modified":"2013-06-06T00:00:00","modified_gmt":"2013-06-06T00:00:00","slug":"zeebox-develops-fan-driven-tv-rooms","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvusa\/zeebox-develops-fan-driven-tv-rooms\/","title":{"rendered":"zeebox Develops Fan-Driven ‘TV Rooms’"},"content":{"rendered":"

NEW YORK: zeebox has further personalized its second-screen offering with the creation of fan-driven "TV Rooms," which take a new approach to curating the way viewers interact, engage, individualize and experience programming. <\/span><\/span><\/p>\n

The TV Rooms are designed as a user-driven community where fans can share experiences and thoughts with fellow fans in virtual rooms they create or join that are specific to shows, characters, themes and more. Bravo Media is the first network to set up an official network-sponsored zeebox TV Room. A Real Housewives <\/em>TV room will go live in tandem with the season premiere of The Real Housewives of Orange County: 100th Episode Special <\/em>on June 24. The special event will feature current and former Real Housewives <\/em>cast members as well as Bravo’s Andy Cohen allowing live interaction with fans within the Bravo Media TV Room.<\/span><\/span><\/p>\n

"As the first network to partner with zeebox for a dedicated TV Room, we’re excited to celebrate the Real Housewives of Orange County’s 100th episode in a larger way that extends beyond the TV screen," said Lisa Hsia, the executive VP of digital for Bravo Media. "By creating a dialogue between fans and Housewives within zeebox during the special, we’re providing our dedicated fans with an added layer of engagement for commemorating this milestone with Bravo and each other—while upholding Bravo’s commitment to pioneering cross-platform experiences for fans."<\/span><\/span><\/p>\n

"The number one request from consumers has been to further personalize their zeebox experience," added Jason Forbes, the executive VP in the U.S.A. of zeebox. "The launch of TV Rooms gives anyone the ability to join and build a range of different communities centered around one or a set of TV shows—a place where they can call the shots, share ideas, conversations and organize affinity groups based on what’s important to them."
\n <\/span><\/span><\/p>\n

 <\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

NEW YORK: zeebox has further personalized its second-screen offering with the creation of fan-driven "TV Rooms," which take a new approach to curating the way viewers interact, engage, individualize and experience programming. The TV Rooms are designed as a user-driven community where fans can share experiences and thoughts with fellow fans in virtual rooms they create …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-4987","post","type-post","status-publish","format-standard","","category-top-stories"],"yoast_head":"\nzeebox Develops Fan-Driven 'TV Rooms'<\/title>\n<meta name=\"description\" content=\"zeebox Develops Fan-Driven 'TV Rooms'. 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