{"id":10858,"date":"2023-04-12T09:38:20","date_gmt":"2023-04-12T13:38:20","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvusa\/rokus-ashley-hovey-joins-cw\/"},"modified":"2023-04-12T11:41:58","modified_gmt":"2023-04-12T15:41:58","slug":"rokus-ashley-hovey-joins-the-cw","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvusa\/rokus-ashley-hovey-joins-the-cw\/","title":{"rendered":"Roku’s Ashley Hovey Joins The CW"},"content":{"rendered":"

The CW Network has tapped Ashley Hovey as its first-ever chief digital officer.<\/p>\n

In this newly created role, Hovey will be responsible for overseeing the business strategy and day-to-day operations of the network\u2019s digital operations and OTT streaming platforms.<\/p>\n

Hovey joins The CW after five years at Roku, where she oversaw the ad-supported business for The Roku Channel, including both on-demand and FAST channel content, audience engagement and growth.<\/p>\n

Hovey takes up the role on April 17 and will report to Dennis Miller, president of The CW Network.<\/p>\n

\u201cWe are thrilled to have an all-star digital business strategist like Ashley Hovey join our senior leadership team,\u201d said Dennis Miller, president of The CW Network. \u201cAshley is a trailblazer who knows what it takes to build a successful entertainment brand from the ground up, and we look forward to having her play a vital role in helping us expand and monetize The CW Network\u2019s digital footprint.\u201d<\/p>\n

\u201cI\u2019m excited to join the network at a crucial time when anything and everything is possible in TV and streaming,\u201d commented Hovey. \u201cThe CW has an amazing audience and history, and I look forward to bringing my experience of building one of the largest ad-supported streaming businesses to the network. Together with the great team Dennis has put in place, I cannot wait to grow the network to new heights.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

The CW Network has tapped Ashley Hovey as its first-ever chief digital officer.<\/p>\n","protected":false},"author":350,"featured_media":10859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[2746,2327],"class_list":["post-10858","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-ashley-hovey","tag-the-cw-network"],"yoast_head":"\nRoku's Ashley Hovey Joins The CW - TVUSA<\/title>\n<meta name=\"description\" content=\"The CW Network has tapped Ashley Hovey as its first-ever chief digital officer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvusa\/rokus-ashley-hovey-joins-the-cw\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Roku's Ashley Hovey Joins The CW - 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