{"id":10243,"date":"2021-04-21T10:01:18","date_gmt":"2021-04-21T14:01:18","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvusa\/hgtv-co-founder-bob-baskerville-rivr-set-new-studio\/"},"modified":"2021-04-21T17:11:38","modified_gmt":"2021-04-21T21:11:38","slug":"hgtv-co-founder-bob-baskerville-rivr-set-up-new-studio","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvusa\/hgtv-co-founder-bob-baskerville-rivr-set-up-new-studio\/","title":{"rendered":"HGTV Co-Founder Bob Baskerville & RIVR Set Up New Studio"},"content":{"rendered":"
RIVR Media is teaming up with HGTV co-founder and Discovery alum Bob Baskerville to launch RIVR Studios, comprised of multiple full-service, Covid-compliant studio spaces in Knoxville, Tennessee.<\/p>\n
Opening this summer, RIVR Studios will be a new resource for content producers across series, films, branded content and advertising. Baskerville, formerly executive VP of digital and media operations at Discovery, will serve as president of RIVR Studios.<\/p>\n
Kathleen Finch, chief lifestyle brands officer at Discovery, commented: \u201cRapid industry changes and the impact of Covid have further accelerated the Southeast\u2019s growth as a center for production and talent, resulting in greater need for top-tier facilities in the region. It is exciting to see a leading player such as RIVR Media respond to the increasing demand by opening turnkey studio spaces that promise to be best in class both regionally and nationally.\u201d<\/p>\n
RIVR Media’s Dee Haslam and Lori Golden-Stryer commented: \u201cKnoxville has long been a hidden gem in the Southeast as a TV and film hotbed. Seeing its continuing growth over the last year, we identified an exciting opportunity to launch a full-service studio space equipped for all forms of production. Having Bob as president will bring to RIVR Studios unmatched experience in brand building, digital technology and business leadership.\u201d<\/p>\n
\u201cHaving led RIVR Media to become a world-class producer, Dee and Lori have a keen understanding of the resources needed to create content to the highest standard,\u201d added Baskerville. \u201cThere could not be a better time to launch RIVR Studios, which will establish a valuable resource both for their own productions and for content creators across the country.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
RIVR Media is teaming up with HGTV co-founder and Discovery alum Bob Baskerville to launch RIVR Studios, comprised of multiple full-service, Covid-compliant studio spaces in Knoxville, Tennessee.<\/p>\n","protected":false},"author":350,"featured_media":10244,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[2494,2495,2496],"class_list":["post-10243","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-bob-baskerville","tag-rivr-media","tag-rivr-studios"],"yoast_head":"\n