{"id":8254,"date":"2016-02-03T11:03:45","date_gmt":"2016-02-03T16:03:45","guid":{"rendered":"http:\/\/worldscreen.com\/tvreal\/peace-point-brings-unique-characters-to-global-buyers\/"},"modified":"2016-02-11T16:48:50","modified_gmt":"2016-02-11T21:48:50","slug":"peace-point-brings-unique-characters-to-global-buyers","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvreal\/peace-point-brings-unique-characters-to-global-buyers\/","title":{"rendered":"Peace Point Rights Spotlights Unique Characters"},"content":{"rendered":"<p><em>Les Tomlin, the company&#8217;s president and executive producer,\u00a0discusses trends in the factual marketplace,\u00a0among other topics.<\/em><\/p>\n<p>Since it was founded four years ago, Toronto-based Peace Point Rights, the distribution arm of Peace Point Entertainment, has been forging its way in the factual marketplace, growing a catalogue of 1,000-plus hours of content. Its portfolio includes lifestyle programming that showcases big personalities such as its Anna Olson culinary franchise, featuring the renowned pastry chef;\u00a0<em>Colin and Justin\u2019s Shack Attack<\/em>, hosted by the home-decorating duo Colin\u00a0McAllister and Justin Ryan;\u00a0<em>Keasha\u2019s Perfect Dress<\/em>, starring well known bridal consultant Keasha Rigsby; and\u00a0<em>Escape or Die!<\/em>, featuring escape artist Dean Gunnarson.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/newsletters.worldscreen.com\/tvreal\/img\/2016-02-03-Les-Tomlin.jpg\" alt=\"***Image***\" width=\"200\" height=\"255\" border=\"0\" \/>\u201cBig characters in unique worlds are selling well right now in the factual world,\u201d explains Peace Point Rights\u2019s president and executive producer, Les Tomlin. \u201cBold personalities are just engaging television.\u201d Thus, creating successful shows and franchises is \u201cabout [having] unique characters in unique worlds.\u201d<\/p>\n<p>Tomlin adds, \u201cIn the factual and lifestyle world, it\u2019s about building franchises. We\u2019re fortunate to be on multiple seasons of brands we\u2019ve been building for quite some time.\u201d<\/p>\n<p>The company has leveraged the draw of strong personalities, building character-driven franchises around figures such as pastry chef Anna Olson. There are three seasons of\u00a0<em>Fresh with Anna Olson<\/em>, and the latest franchise centered on the chef, titled<em>\u00a0Bake with Anna Olson<\/em>, is now in 192 countries around the world. \u201cIt\u2019s pretty much sold out,\u201d Tomlin tells\u00a0<em>TV Real<\/em>\u00a0of the series, in which Olson demonstrates how to bake everything from\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignleft\" src=\"http:\/\/newsletters.worldscreen.com\/tvreal\/img\/2016-02-03-Olson-Bake-cake.jpg\" alt=\"***Image***\" width=\"205\" height=\"295\" border=\"0\" \/>croissants to muffins, offering viewers skills that help take them from beginners to masters.<\/p>\n<p>\u201cWe\u2019re [about to start] our third season of\u00a0<em>Bake<\/em>, which is being shot in 4K,\u201d Tomlin says. \u201cIt\u2019s one of the world\u2019s first baking shows in 4K, which is very exciting for us.\u201d Season three has been jointly commissioned by Shaw Media\u2019s Food Network Canada and Scripps Networks Asia Pacific, with production slated to begin in March. Tomlin adds, \u201cWe\u2019re also doing a spin-off show with Olson, which is being commissioned by Food Network in Singapore.\u201d<\/p>\n<p>Another character-driven show in its third season is the lifestyle and renovation series\u00a0<em>Colin and Justin\u2019s Shack Attack<\/em>. This show sees hosts Colin\u00a0McAllister and Justin Ryan embark on a mission to renovate their lakeside fixer-upper. Like\u00a0<em>Bake with Anna Olson<\/em>, the title is a Canadian export.<\/p>\n<p>Alongside strong characters, another trend in factual programming is a shift toward titles that do not feel overly produced. \u201cWe\u2019re starting to see a bit of a renaissance in doing more traditional reality that is real, as opposed to overproduced and therefore actually not real at all,\u201d Tomlin says. \u201cIn the last 12 to 18 months, the audience has warmed up to the fact that a lot of this stuff is not real at all, and they\u2019re tuning out. So it\u2019s more actuality versus reality; that\u2019s the biggest trend we\u2019re seeing.\u201d<\/p>\n<p>Additionally, Tomlin says that he has been \u201chearing a lot of requests for international co-productions from buyers in the last 12 months.\u201d This is even happening in the factual and lifestyle world, where the \u201cbig players now are saying, \u2018Bring us Canadian tax credits, bring us Canadian partners, bring us international partners.\u201d Tomlin emphasizes, \u201cIt\u2019s about bringing in multiple partners and tax credits from various jurisdictions, and\u00a0<em>Bake with Anna Olson<\/em>\u00a0is a great case in point: it\u2019s funded out of Scripps Networks UK, Scripps Networks Asia and Food Network Canada.\u201d<\/p>\n<p>In addition to pacts with more traditional partners, Peace Point Rights is making headway in the digital space. \u201cWe completed our first deal for Netflix LatAm this year for\u00a0<em>Tut<\/em>, which is a scripted series we distribute from Muse Entertainment,\u201d he says. \u201cDigital outlets are growing exponentially, and increasingly they are another customer to go to. Plus, there\u2019s not just Netflix, there are all sorts of other OTTs firing up around the world, so it\u2019s another great buyer for our content.\u201d<\/p>\n<p>Looking ahead, Tomlin reflects, \u201cOur goals for 2016 into 2017 are to continue to bring top-quality programming to our existing client base, and, as we\u2019re only a four-year-old company, to continue to grow relationships with new clients.\u201d<\/p>\n<p>He notes that the company also hopes to \u201cfoster more relationships in the digital space with OTTs,\u201d as well as to increase its activity in the realm of international co-productions by bringing in partners for global shows.<\/p>\n<p>\u201cWe have really figured out the international co-production model, how to bring tax credits and multiple partners to factual, lifestyle and reality shows,\u201d Tomlin says. \u201cThat [will be] a high area of growth for us well into the future.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les Tomlin, the company&#8217;s president and executive producer, discusses trends in the factual marketplace, among other topics.<\/p>\n","protected":false},"author":477,"featured_media":8256,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[68,69],"tags":[363,285],"class_list":["post-8254","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-profiles","category-top-stories","tag-les-tomlin","tag-peace-point-rights","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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