{"id":17693,"date":"2022-02-28T11:19:57","date_gmt":"2022-02-28T16:19:57","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvreal\/hayu-joining-viaplay-netherlands\/"},"modified":"2022-02-28T11:24:11","modified_gmt":"2022-02-28T16:24:11","slug":"hayu-joining-viaplay-in-the-netherlands","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/","title":{"rendered":"hayu Joining Viaplay in the Netherlands"},"content":{"rendered":"<p>Viaplay and hayu have expanded their partnership to bring the NBCUniversal all-reality streaming service to the Netherlands.<\/p>\n<p>Starting from Viaplay\u2019s Dutch launch on March 1, reality shows on hayu will be available to viewers in the Netherlands at no extra cost, as part of a Viaplay subscription. Among the titles featured on hayu are\u00a0<em>Keeping Up with the Kardashians<\/em>,<em> Below Deck<\/em>, <em>Million Dollar Listing<\/em>, <em>Vanderpump Rules<\/em> and <em>The Real Housewives<\/em> franchises.<\/p>\n<p>Over 8,000 episodes of reality TV content will be available to Viaplay users, which will be in a hayu-branded area on the Viaplay service. The majority of new shows on hayu premiere in the Netherlands on the same day as their U.S. broadcast.<\/p>\n<p>Filippa Wallestam, NENT Group\u2019s chief content officer, said: \u201cReality content enjoys huge popularity in the Netherlands, and hayu hits such as <em>The Real Housewives<\/em> and<em> Below Deck<\/em> are among the genre\u2019s most famous. Viaplay will be the only Dutch streaming service to include hayu at no extra cost to subscribers. Together with our Viaplay originals, Hollywood films and series, kids content and of course premium live sports, viewers can look forward to a unique and great value offering from March 1.\u201d<\/p>\n<p>Hendrik McDermott, NBCUniversal\u2019s managing director, direct-to-consumer, global, said: \u201cEurope continues to be a key focus in hayu\u2019s ongoing growth strategy, and this exciting partnership with Viaplay in the Netherlands makes it even easier for Viaplay subscribers to access hayu\u2019s extensive offering of the best U.S. reality content, ad-free.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viaplay and hayu have expanded their partnership to bring the NBCUniversal all-reality streaming service to the Netherlands.<\/p>\n","protected":false},"author":1033,"featured_media":17694,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[434,4285],"class_list":["post-17693","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-hayu","tag-viaplay","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>hayu Joining Viaplay in the Netherlands - TVREAL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"hayu Joining Viaplay in the Netherlands - TVREAL\" \/>\n<meta property=\"og:description\" content=\"Viaplay and hayu have expanded their partnership to bring the NBCUniversal all-reality streaming service to the Netherlands.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/\" \/>\n<meta property=\"og:site_name\" content=\"TVREAL\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-28T16:19:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-28T16:24:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvreal\/wp-content\/uploads\/sites\/12\/2017\/07\/hayu-viaplay-0222.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"338\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/\",\"url\":\"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/\",\"name\":\"hayu Joining Viaplay in the Netherlands - TVREAL\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#website\"},\"datePublished\":\"2022-02-28T16:19:57+00:00\",\"dateModified\":\"2022-02-28T16:24:11+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/hayu-joining-viaplay-in-the-netherlands\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvreal\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"hayu Joining Viaplay in the Netherlands\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvreal\/\",\"name\":\"TVREAL\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvreal\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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