{"id":17481,"date":"2022-01-18T11:38:28","date_gmt":"2022-01-18T16:38:28","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-inside-superbrands\/"},"modified":"2022-01-18T11:59:06","modified_gmt":"2022-01-18T16:59:06","slug":"hlp-studios-awarded-first-commission-for-inside-the-superbrands","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/","title":{"rendered":"HLP Studios Awarded First Commission for Inside the Superbrands"},"content":{"rendered":"<p>Channel 4 has commissioned HLP Studios to make <em>Inside the Superbrands<\/em>, an eight-part series going behind the scenes of eight major brands.<\/p>\n<p>The first commission for HiddenLight Productions\u2019 new formats- and popular factual-focused label, <em>Inside the Superbrands<\/em> explores some of Britain\u2019s most iconic brands, how they became such a part of its cultural identity and what the future holds for them. Among the brands featured in the series are Kellogg&#8217;s, Heinz, Walkers and Guinness.<\/p>\n<p><em>Inside the Superbrands<\/em> will offer a glimpse into the factories, the boardrooms and the product development labs, delving into the brands\u2019 histories and looking ahead to examine how these cultural icons are changing their plans, recipes and products. Helen Skelton is hosting.<\/p>\n<p>Johnny Webb, CEO of HiddenLight Productions, commented: \u201cBrands are an integral part of all our lives, and what we buy says a huge amount about how we live. We are delighted to be working with Channel 4 on our first HLP Studios commission. HLP Studios gives us the opportunity to stretch our creative wings in formats and popular factual and bring our ethos to a wider factual audience.\u201d<\/p>\n<p>Nick Betts, executive producer at HiddenLight, said: \u201cThe series enters the hidden world of global brands that are much loved in Britain, in a surprising, insightful and playful way. We gained unique access to international brands that had never let the TV cameras in before. Our presenter, the irrepressible Helen Skelton, takes us on a journey into the heart of these superbrands\u2014uncovering secrets in their factories and innovation labs, but also asking the questions the brands don\u2019t necessarily want to hear. Helen\u2019s innate warmth, curiosity and nous is a given, but this series allows the audience to see her in a completely new light.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Channel 4 has commissioned HLP Studios to make Inside the Superbrands, an eight-part series going behind the scenes of eight major brands.<\/p>\n","protected":false},"author":1033,"featured_media":17482,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[289,5983,5984],"class_list":["post-17481","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-channel-4","tag-hlp-studios","tag-inside-the-superbrands","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HLP Studios Awarded First Commission for Inside the Superbrands - TVREAL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HLP Studios Awarded First Commission for Inside the Superbrands - TVREAL\" \/>\n<meta property=\"og:description\" content=\"Channel 4 has commissioned HLP Studios to make Inside the Superbrands, an eight-part series going behind the scenes of eight major brands.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/\" \/>\n<meta property=\"og:site_name\" content=\"TVREAL\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-18T16:38:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-18T16:59:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvreal\/wp-content\/uploads\/sites\/12\/2017\/07\/HLPStudios-logo-0122.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"338\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/\",\"url\":\"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/\",\"name\":\"HLP Studios Awarded First Commission for Inside the Superbrands - TVREAL\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#website\"},\"datePublished\":\"2022-01-18T16:38:28+00:00\",\"dateModified\":\"2022-01-18T16:59:06+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/hlp-studios-awarded-first-commission-for-inside-the-superbrands\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvreal\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"HLP Studios Awarded First Commission for Inside the Superbrands\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvreal\/\",\"name\":\"TVREAL\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvreal\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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