{"id":13890,"date":"2020-01-09T11:04:55","date_gmt":"2020-01-09T16:04:55","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-italy\/"},"modified":"2020-01-09T11:04:55","modified_gmt":"2020-01-09T16:04:55","slug":"discovery-launching-hgtv-brand-in-italy","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/","title":{"rendered":"Discovery Launching HGTV Brand in Italy"},"content":{"rendered":"<p>Discovery is set to roll out the home and lifestyle brand HGTV as a free-to-air channel in Italy and as a pay-TV channel in 11 Central European markets.<\/p>\n<p>HGTV will launch as a free-to-air-channel on February 2 in Italy, where it will also be available on the streaming entertainment platform dplay. In such Central European markets as Romania, Hungary and Serbia, it will launch as a pay-TV channel during the first quarter of the year.<\/p>\n<p>HGTV launched in Germany and South Africa in 2019, while Home is rebranding to HGTV in the U.K. on January 21. Among the brand\u2019s hit international titles are <em>Fixer Upper<\/em>, <em>House Hunters<\/em> and <em>Flip or Flop<\/em>.<\/p>\n<p>Kasia Kieli, president and managing director of Discovery EMEA, said: \u201cIt\u2019s great to be launching HGTV in Italy and across Central Europe including Romania, Hungary and Serbia. It is a fantastic flagship brand providing a dedicated destination for fans who love home and restoration shows. HGTV also provides a unique opportunity for commercial partners and advertisers to connect with this key audience group. We will be announcing further launches over the coming months.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discovery is set to roll out the home and lifestyle brand HGTV as a free-to-air channel in Italy and as a pay-TV channel in 11 Central European markets.<\/p>\n","protected":false},"author":1033,"featured_media":13891,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[82,347],"class_list":["post-13890","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-discovery","tag-hgtv","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Discovery Launching HGTV Brand in Italy - TVREAL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Discovery Launching HGTV Brand in Italy - TVREAL\" \/>\n<meta property=\"og:description\" content=\"Discovery is set to roll out the home and lifestyle brand HGTV as a free-to-air channel in Italy and as a pay-TV channel in 11 Central European markets.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/\" \/>\n<meta property=\"og:site_name\" content=\"TVREAL\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-09T16:04:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvreal\/wp-content\/uploads\/sites\/12\/2017\/07\/Fixer-Upper-SCRIPPS-417.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/\",\"url\":\"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/\",\"name\":\"Discovery Launching HGTV Brand in Italy - TVREAL\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#website\"},\"datePublished\":\"2020-01-09T16:04:55+00:00\",\"dateModified\":\"2020-01-09T16:04:55+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/discovery-launching-hgtv-brand-in-italy\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvreal\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Discovery Launching HGTV Brand in Italy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvreal\/\",\"name\":\"TVREAL\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvreal\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvreal\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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