{"id":11974,"date":"2018-12-11T11:27:01","date_gmt":"2018-12-11T16:27:01","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvreal\/hayu-expands-european-markets\/"},"modified":"2018-12-11T11:27:01","modified_gmt":"2018-12-11T16:27:01","slug":"hayu-expands-to-more-european-markets","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvreal\/hayu-expands-to-more-european-markets\/","title":{"rendered":"hayu Expands to More European Markets"},"content":{"rendered":"<p>NBCUniversal International\u2019s hayu, an on-demand SVOD service that solely streams reality TV content, has launched in the Netherlands, Belgium and Luxembourg.<\/p>\n<p>The service, which can be accessed via the web, on mobile and on tablets, includes more than 6,000 episodes of reality TV from over 200 series. The majority of the shows\u2019 episodes premiere on the platform the same day they premiere in the U.S. <em>Keeping Up with the Kardashians<\/em>, <em>The Real Housewives<\/em>, <em>Million Dollar Listing<\/em>, <em>Below Deck<\/em> and <em>Made in Chelsea<\/em> are among the many titles available on hayu. The curated service also offers users the ability to download the shows in its catalog to view on the go.<\/p>\n<p>With the expansion to the aforementioned trio of European markets, hayu will be available in a total of 11 countries by the end of 2018. It has previously launched in the U.K., Ireland, Australia, Norway, Sweden, Finland, Denmark and Canada.<\/p>\n<p>\u201cOur direct-to-consumer launches in the Netherlands, Belgium and Luxembourg are the next key expansion for hayu as we pick up the pace broadening the service\u2019s geographic footprint,\u201d said Hendrik McDermott, the senior VP of branded on-demand at NBCUniversal International. \u201chayu\u2019s popularity as a must-have service delivering the best in reality\u2014built off the foundation of NBCUniversal\u2019s formidable expertise as a producer of reality programming\u2014is fueling our on-going momentum and we look forward to introducing the service to a new community of reality fans across the Benelux countries.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NBCUniversal International\u2019s hayu, an on-demand SVOD service that solely streams reality TV content, has launched in the Netherlands, Belgium and Luxembourg.<\/p>\n","protected":false},"author":1033,"featured_media":11975,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[434,435],"class_list":["post-11974","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-hayu","tag-nbcuniversal-international","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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