Nat Geo has tied up with Aussie\u00a0telco provider Optus to launch a world-first National Geographic app featuring a variety of videos, images and print articles that will be updated on a regular basis.<\/p>\n
The app will initially offer more than 7,000 long- and short-form videos, including over 1,500 episodes of television series; the\u00a0live TV channels Nat Geo and Nat Geo WILD; more than 28,000 photos and galleries from Nat Geo photographers; National Geographic<\/em> magazine editions beginning from February 2010, as well as the\u00a0full first edition from 1888; local and international articles published online from January 2014; live feeds of Nat Geo’s Instagram accounts; and exclusive video content\u00a0for\u00a0Optus customers.<\/p>\n The app is being released in Australia first and exclusively with Optus, and\u00a0will later roll out across the Asia Pacific and the Middle East.<\/p>\n Rohit D\u2019Silva, the executive VP and managing director of Fox Networks Group in the Asia Pacific and Middle East, remarked: \u201cThe National Geographic app is a true expression of what National Geographic stands for: driving exploration and going further. The app provides our existing fans a new way to experience National Geographic\u2019s 129 years of powerful storytelling and is a truly compelling avenue to connect with and build new fans, especially millennials.\u201d<\/p>\n Allen Lew, the CEO of Optus, said: \u201cConsumer behavior and technology are constantly evolving. To ensure we are a next-generation telco, Optus has recrafted its vision to stay ahead of customer needs, investing boldly in our network and premium content to deliver the multimedia experience our customers expect.<\/p>\n “Premium content partnerships and creating innovative new ways for customers to interact with content are a key part of our strategy at Optus. We are delighted that National Geographic has partnered with us to deliver a truly integrated broadband and content streaming service. This service\u2014which is the first of its kind anywhere in the world\u2014combines the depth and breadth of exciting content consumers are looking for and I am sure that together we will deliver a game-changing multimedia service that will engage millions of Australians.”<\/p>\n","protected":false},"excerpt":{"rendered":" Nat Geo has tied up with Aussie telco provider Optus to launch a world-first National Geographic app featuring a variety of videos, images and print articles that will be updated on a regular basis.<\/p>\n","protected":false},"author":479,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[1009,2335],"class_list":["post-10324","post","type-post","status-publish","format-standard","","category-top-stories","tag-national-geographic","tag-optus","pmpro-has-access"],"yoast_head":"\n