Channel 4 Lands New Docs with Oobah Butler

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Oobah Butler is returning to Channel 4 with two brand-new documentaries: How I Made a Million in 90 Days and How to Trick Your Way onto the Property Ladder.

Both films from the doc filmmaker and writer are being made by Expectation. “They’re both big subjects that are pretty much unignorable at this moment in time: our increasing obsession with ‘get rich quick’ and the super wealthy, and the housing crisis in the U.K.,” Butler said.

“The first one follows me trying to make a million pounds in 90 days, is shot predominantly in the U.S., and involves a lot of chaos, fascinating characters, hard lessons learned, and money. The second lets me fulfill my dream and become Kevin McCloud in entering the world of property shows. In it, I try to solve the housing crisis in Britain, and help a couple in Liverpool try to get their first home. It’ll be great to see what everybody thinks of them. They’ve been so much fun for us to make.”

Tim Hancock, Channel 4 commissioning editor, said: “After the success of The Great Amazon Heist, we’ve doubled down on Oobah’s brand of highly researched, deeply immersive television with two very different projects. Oobah bridges the divide between YouTube-ready stunts and long-form documentary making; resulting in highly unique, intelligent, funny, and frequently mind-boggling results.”

Ben Wicks, creative director of entertainment at Expectation, added: “Nobody gets more deeply immersed in the worlds he is satirizing than Oobah Butler, which is why these films are so inventive, funny, and deeply eviscerating. Spending every waking minute for 90 days being so thoroughly emerged in founder culture means Oobah’s attempt to make a million is the most devastating critique of late-stage capitalism you’ll see. His super-human determination to get just one couple onto the property ladder leads to such a thorough annihilation of housing policy in Britain, the only thing left to do is take a wrecking ball to it and use it as landfill. Oobah should now be rolled out to stress test every area of modern life, for the good of humanity, and to keep it entertained.”