{"id":1863,"date":"2018-05-09T11:13:32","date_gmt":"2018-05-09T15:13:32","guid":{"rendered":"http:\/\/worldscreen.com\/tvmiddleeastafrica\/iflix-inks-egypt-deal-establishes-new-cairo-hub\/"},"modified":"2018-05-09T11:43:58","modified_gmt":"2018-05-09T15:43:58","slug":"iflix-inks-egypt-deal-establishes-new-cairo-hub","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvmiddleeastafrica\/iflix-inks-egypt-deal-establishes-new-cairo-hub\/","title":{"rendered":"iflix Inks Egypt Deal, Establishes New Cairo Hub"},"content":{"rendered":"<p>As it looks to ramp up its business in the Middle East and Africa, iflix is partnering with Vodafone in Egypt and setting up a new regional hub in Cairo.<\/p>\n<p>Vodafone subscribers can access the iflix service for EGP 1 ($0.06) a day with the new partnership. Meanwhile, tapping into Egypt&#8217;s creative content prowess\u2014more than 75 percent of Arab-language films, shorts and feature-length, originate in Egypt, according to iflix\u2014a new hub is being established in Cairo. From this new regional headquarters, bringing together regional marketing, content and business development teams, iflix is looking to expand its business in Egypt, Morocco and Saudi Arabia.<\/p>\n<p>John Saad, iflix&#8217;s MENA CEO, commented, \u201cToday is an important milestone for iflix and our business in MENA. Egypt is the nerve center of culture and creativity in the region. We are thrilled to set up our new regional head office here and partner with Vodafone Egypt, the country\u2019s leading telecommunication service providers to make our service available to tens of millions of customers across the country.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As it looks to ramp up its business in the Middle East and Africa, iflix is partnering with Vodafone in Egypt and setting up a new regional hub in Cairo.<\/p>\n","protected":false},"author":290,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[287,396,397],"class_list":["post-1863","post","type-post","status-publish","format-standard","","category-top-stories","tag-iflix","tag-john-saad","tag-vodafone-egypt"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>iflix Inks Egypt Deal, Establishes New Cairo Hub - 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