{"id":4681,"date":"2023-05-02T11:28:23","date_gmt":"2023-05-02T15:28:23","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvlatina\/nglmitu-launches-streaming-platform-mitutv\/"},"modified":"2023-05-02T11:28:23","modified_gmt":"2023-05-02T15:28:23","slug":"nglmitu-launches-streaming-platform-mitutv","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvlatina\/nglmitu-launches-streaming-platform-mitutv\/","title":{"rendered":"NGLmit\u00fa Launches Streaming Platform mit\u00faTV"},"content":{"rendered":"<p>NGLmit\u00fa, a digital media and entertainment company focused on serving the U.S. Latino market, has launched its own streaming platform, mit\u00faTV, with a slate of original programming.<\/p>\n<p>mit\u00faTV provides English and bilingual Latino-led programming, including <em>Three Gs in a Pod<\/em>; <em>Girl, Let Me Tell You<\/em>; <em>Spill the Chisme<\/em>; <em>Cholos Try<\/em>; <em>Things Latina Moms Say<\/em>; <em>La Cocina<\/em>; and more. The mit\u00fa Studios team will continue to develop and produce new original content for the streamer.<\/p>\n<p>In addition, the channel features content from Latino creators such as Inland Entertainment Network, Digital Bodega and the Immigration Archive Project. It aims to offer an alternative to the Spanish-dominant CTV content sourced from Latin America.<\/p>\n<p>\u201cNGLmit\u00fa presents the most comprehensive approach to reaching Latino audiences through our different brands and offerings,\u201d said Joe Bernard, chief revenue officer of NGLmit\u00fa. \u201cWe create content by Latinos, for Latinos in language, in culture and in context, which allows us to speak and connect with our community authentically.\u201d<\/p>\n<p>\u201cmit\u00faTV is changing the game when it comes to entertainment created by Latinos for Latinos all in one place,\u201d added John Leguizamo,\u00a0award-winning actor, activist and NGLmit\u00fa partner. \u201cEveryone knows we\u2019re a huge part of today\u2019s streaming audience. mit\u00faTV provides an easy way for Latinos to access authentic content and see themselves positively portrayed like never before.\u201d<\/p>\n<p>Additionally, NGLmit\u00fa plans to double down on its female lifestyle brand, FIERCE by mit\u00fa.<\/p>\n<p>\u201cWith more Latinas enrolled in higher education, starting new businesses and contributing nearly one trillion to the U.S. economy, we believe it is the perfect time to expand the influence of FIERCE by mit\u00fa through content and activations that further enable the incredible potential within this community,\u201d said Vanessa Vigil, chief brand officer of NGLmit\u00fa.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NGLmit\u00fa, a digital media and entertainment company focused on serving the U.S. Latino market, has launched its own streaming platform, mit\u00faTV, with a slate of original programming.<\/p>\n","protected":false},"author":1412,"featured_media":4682,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[1077,180,1078,1079,1080],"class_list":["post-4681","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-joe-bernard","tag-john-leguizamo","tag-mitutv","tag-nglmitu","tag-vanessa-vigil"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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