{"id":3970,"date":"2019-11-21T13:03:59","date_gmt":"2019-11-21T18:03:59","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvlatina\/mip-cancun-producers-call-greater-investment-original-productions\/"},"modified":"2019-11-21T13:33:38","modified_gmt":"2019-11-21T18:33:38","slug":"mip-cancun-producers-call-for-greater-investment-in-original-productions","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/","title":{"rendered":"MIP Cancun: Producers Call for Greater Investment in Original Productions"},"content":{"rendered":"

During a MIP Cancun panel titled\u00a0Ficci\u00f3n hist\u00f3rica: Hern\u00e1n un caso de estudio<\/em>, which explored the epic series Hern\u00e1n\u00a0<\/em>and was moderated by TV Latina<\/em>‘s\u00a0<\/em>Elizabeth Bowen-Tombari, Dopamine\u00a0CEO\u00a0Fidela Navarro called on the industry to invest more in original productions, in a conversation that also featured showrunners Juli\u00e1n de Tavira and Curro Royo and HISTORY’s Miguel Brailovsky.<\/p>\n

\u201cAlthough as an independent production studio we have broken that glass ceiling [in terms of investment], we are still very far [in the industry] from what is paid for series in other territories,\u201d said Navarro. \u201cI think platforms need to have more confidence in local productions. They need to go from $300,000, $400,000, $600,000 or $800,000 per episode and start investing $1 million, $1.5 million, as is happening in other territories .\u201d<\/p>\n

She added: \u201cIn other territories, we\u2019re accustomed to revealing what a production costs upfront, but in our market, it seems to be politically incorrect. We\u2019d like more commissions so everyone in the industry can benefit, as well as open opportunities in all of Latin America.\u201d<\/p>\n

Bowen-Tombari then asked what attracted A+E Networks Latin America to the production, which debuts today on Amazon, tomorrow on HISTORY and Sunday on TV Azteca. \u201cWe were interested in the historical relevance,\u201d said Brailovsky, the senior VP of content at HISTORY Latin America and HISTORY 2 Latin America. \u201cPremium drama is an important strategy for HISTORY. There\u2019s probably not a more relevant topic in LatAm than local content versus pan-regional content. There\u2019s nothing more pan-regional than the conquest of America as a story we can present on HISTORY. We were interested in the proposal and asked who was producing. We found out it was Dopamine, which was a new company with a real track record. After about four or five meetings, we had no doubt that Hern\u00e1n\u00a0<\/em>would be what it is today.\u201d<\/p>\n

Royo came on board for the production by an invitation from Amaya Muruz\u00e1bal, content director at Dopamine, whom he already had worked with in Spain. \u201cShe showed me a trailer that portrayed perspectivism,\u201d the showrunner commented. \u201cThey wanted to tell the story of Hern\u00e1n Cort\u00e9s from the people who surrounded him. She showed me her idea and vision for the production and then I decided it was something I wanted to be a part of.\u201d<\/p>\n

The conversation then touched on the production synergies between Spain and Mexico, and the sensibilities considered to present an impartial story of Cort\u00e9s. \u201cThe integration between Mexico and Spain was very quick; we didn\u2019t have any trouble from the conceptual or work standpoint,\u201d said de Tavira. \u201cThe story led us to focus on the objective to work hand in hand without any inconveniences. Respecting each other\u2019s point of view was critical. The idea was not to have a Spanish perspective or only a Mexican view because the series would have been too plain and simple.\u201d<\/p>\n

\u201cIt\u2019s a big story,\u201d added Royo. \u201cWe had to plan carefully. We first had to establish perspective and find our voice within such a complex story.\u201d<\/p>\n

Asked about the challenges of producing Hern\u00e1n\u00a0<\/em>as Dopamine\u2019s first series, Navarro said: \u201cIt was undoubtedly our greatest challenge because it\u2019s a story of Mexico and Spain from 500 years ago. The other challenge is that we filmed in different languages.\u201d<\/p>\n

\u201cOur first main challenge is that we had to read a lot to begin the project because there were plenty of [things] we didn\u2019t know,\u201d said de Tavira. \u201cWe had a historian on hand all the time but we also managed to get a hold on the themes. Another difficulty was that Mexico doesn\u2019t have many places to film. The majority of the story takes place in cities that no longer exist. We had to be very careful selecting the scenery and find ways to best leverage it.\u201d<\/p>\n

\u201cFrom the script standpoint it was very complicated because there were scenes where people were speaking different languages, with one character translating everything,\u201d explained Royo. \u201cIn terms of editing, this also meant that we could simply have one style of doing it. As storytellers, we also want to avoid boring the audiences.\u201d<\/p>\n

Bowen-Tombari asked Brailovsky about the benefits of having an epic series like Hern\u00e1n\u00a0<\/em>in the lineup. \u201cHISTORY is known in the region for its factual programming that includes documentaries and reality [shows],\u201d he said. \u201cHowever, we believe that what sets us apart from our competitors in the region is that we own a very specific topic, which is history. So complementing this offering with two or three event dramas gives us a more powerful proposal for the brand, which is, presenting historical content in an attractive, entertaining and accessible way. The time has come for premium drama.\u201d<\/p>\n

Navarro added: \u201cThe advantage we have is that we own the IP. Being able to finance it gives us total creative liberty and to do things in a shorter period of time. It also allows us to have more people on board. For a studio and producers, this is important. We\u2019ve taken our time in producing a quality series in Hern\u00e1n<\/em>.\u201d<\/p>\n

A+E Networks International has taken on the distribution rights to\u00a0Hern\u00e1n.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

During a MIP Cancun panel titled\u00a0Ficci\u00f3n hist\u00f3rica: Hern\u00e1n un caso de estudio, which explored the epic series Hern\u00e1n\u00a0and was moderated by TV Latina’s\u00a0Elizabeth Bowen-Tombari, Dopamine\u00a0CEO\u00a0Fidela Navarro called on the industry to invest more in original productions, in a conversation that also featured showrunners Juli\u00e1n de Tavira and Curro Royo and HISTORY’s Miguel Brailovsky.<\/p>\n","protected":false},"author":776,"featured_media":3971,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[626,772,806,752],"class_list":["post-3970","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-dopamine","tag-hernan","tag-history","tag-mip-cancun-2019"],"yoast_head":"\nMIP Cancun: Producers Call for Greater Investment in Original Productions - TVLATINA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MIP Cancun: Producers Call for Greater Investment in Original Productions - TVLATINA\" \/>\n<meta property=\"og:description\" content=\"During a MIP Cancun panel titled\u00a0Ficci\u00f3n hist\u00f3rica: Hern\u00e1n un caso de estudio, which explored the epic series Hern\u00e1n\u00a0and was moderated by TV Latina's\u00a0Elizabeth Bowen-Tombari, Dopamine\u00a0CEO\u00a0Fidela Navarro called on the industry to invest more in original productions, in a conversation that also featured showrunners Juli\u00e1n de Tavira and Curro Royo and HISTORY's Miguel Brailovsky.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/\" \/>\n<meta property=\"og:site_name\" content=\"TVLATINA\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-21T18:03:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-11-21T18:33:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvlatina\/wp-content\/uploads\/sites\/15\/2017\/07\/Hernan-MIPCancunPanel-1119.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rafael Blanco\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rafael Blanco\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/\",\"name\":\"MIP Cancun: Producers Call for Greater Investment in Original Productions - TVLATINA\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#website\"},\"datePublished\":\"2019-11-21T18:03:59+00:00\",\"dateModified\":\"2019-11-21T18:33:38+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/abf15d0677bc752310ce5f251523a9df\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvlatina\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"MIP Cancun: Producers Call for Greater Investment in Original Productions\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/\",\"name\":\"TVLATINA\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvlatina\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/abf15d0677bc752310ce5f251523a9df\",\"name\":\"Rafael Blanco\",\"description\":\"Rafael Blanco is the associate editor of World Screen's Spanish-language publications.\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/author\/rafaelblanco\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"MIP Cancun: Producers Call for Greater Investment in Original Productions - TVLATINA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/","og_locale":"en_US","og_type":"article","og_title":"MIP Cancun: Producers Call for Greater Investment in Original Productions - TVLATINA","og_description":"During a MIP Cancun panel titled\u00a0Ficci\u00f3n hist\u00f3rica: Hern\u00e1n un caso de estudio, which explored the epic series Hern\u00e1n\u00a0and was moderated by TV Latina's\u00a0Elizabeth Bowen-Tombari, Dopamine\u00a0CEO\u00a0Fidela Navarro called on the industry to invest more in original productions, in a conversation that also featured showrunners Juli\u00e1n de Tavira and Curro Royo and HISTORY's Miguel Brailovsky.","og_url":"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/","og_site_name":"TVLATINA","article_published_time":"2019-11-21T18:03:59+00:00","article_modified_time":"2019-11-21T18:33:38+00:00","og_image":[{"width":600,"height":450,"url":"https:\/\/worldscreen.com\/tvlatina\/wp-content\/uploads\/sites\/15\/2017\/07\/Hernan-MIPCancunPanel-1119.jpg","type":"image\/jpeg"}],"author":"Rafael Blanco","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Rafael Blanco","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/","url":"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/","name":"MIP Cancun: Producers Call for Greater Investment in Original Productions - TVLATINA","isPartOf":{"@id":"https:\/\/worldscreen.com\/tvlatina\/#website"},"datePublished":"2019-11-21T18:03:59+00:00","dateModified":"2019-11-21T18:33:38+00:00","author":{"@id":"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/abf15d0677bc752310ce5f251523a9df"},"breadcrumb":{"@id":"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/worldscreen.com\/tvlatina\/mip-cancun-producers-call-for-greater-investment-in-original-productions\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/worldscreen.com\/tvlatina\/"},{"@type":"ListItem","position":2,"name":"MIP Cancun: Producers Call for Greater Investment in Original Productions"}]},{"@type":"WebSite","@id":"https:\/\/worldscreen.com\/tvlatina\/#website","url":"https:\/\/worldscreen.com\/tvlatina\/","name":"TVLATINA","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/worldscreen.com\/tvlatina\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/abf15d0677bc752310ce5f251523a9df","name":"Rafael Blanco","description":"Rafael Blanco is the associate editor of World Screen's Spanish-language publications.","url":"https:\/\/worldscreen.com\/tvlatina\/author\/rafaelblanco\/"}]}},"_links":{"self":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/posts\/3970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/users\/776"}],"replies":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/comments?post=3970"}],"version-history":[{"count":0,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/posts\/3970\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/media\/3971"}],"wp:attachment":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/media?parent=3970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/categories?post=3970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/tags?post=3970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}