{"id":3907,"date":"2019-09-12T10:23:15","date_gmt":"2019-09-12T14:23:15","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvlatina\/first-medias-yummy-blossom-head-mexico\/"},"modified":"2019-09-12T10:23:15","modified_gmt":"2019-09-12T14:23:15","slug":"first-medias-so-yummy-blossom-head-to-mexico","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/","title":{"rendered":"First Media\u2019s So Yummy &amp; Blossom Head to Mexico"},"content":{"rendered":"<p>First Media has partnered with the TV distribution network Tele Urban to deliver food and lifestyle content from its social brands So Yummy and Blossom to Mexico\u2019s public transport system.<\/p>\n<p>The 60-video deal will introduce short-form videos on DIY kitchen inspiration from So Yummy and life-hacking tips from Blossom to riders on trains and buses equipped with Tele Urban. The channel operates on routes spanning Mexico City, Mexico State, Guadalajara, Puebla and Cancun, traveled by some 47 million riders per month.<\/p>\n<p>First Media CEO Guy Oranim said: \u201cOur social brands have grown at an exceptionally fast pace over the last two years. Tele Urban\u2019s massive reach throughout Mexico allows us to deliver the inspiring content our viewers love to a new audience that is primed to engage with short, fun video clips during their commute. Our creative videos are globally friendly and this deal is the result of our team\u2019s dedication to expanding First Media\u2019s footprint while exploring the cultural connections that inspire our brands and our community.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>First Media has partnered with the TV distribution network Tele Urban to deliver food and lifestyle content from its social brands So Yummy and Blossom to Mexico\u2019s public transport system.<\/p>\n","protected":false},"author":1033,"featured_media":3908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[765,766,767,768],"class_list":["post-3907","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-blossom","tag-first-media","tag-so-yummy","tag-tele-urban"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>First Media\u2019s So Yummy &amp; Blossom Head to Mexico - TVLATINA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"First Media\u2019s So Yummy &amp; Blossom Head to Mexico - TVLATINA\" \/>\n<meta property=\"og:description\" content=\"First Media has partnered with the TV distribution network Tele Urban to deliver food and lifestyle content from its social brands So Yummy and Blossom to Mexico\u2019s public transport system.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/\" \/>\n<meta property=\"og:site_name\" content=\"TVLATINA\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-12T14:23:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvlatina\/wp-content\/uploads\/sites\/15\/2017\/07\/first-media-logo-919.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/\",\"name\":\"First Media\u2019s So Yummy &amp; Blossom Head to Mexico - TVLATINA\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#website\"},\"datePublished\":\"2019-09-12T14:23:15+00:00\",\"dateModified\":\"2019-09-12T14:23:15+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/first-medias-so-yummy-blossom-head-to-mexico\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvlatina\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"First Media\u2019s So Yummy &amp; Blossom Head to Mexico\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/\",\"name\":\"TVLATINA\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvlatina\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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