{"id":2941,"date":"2016-03-11T09:43:05","date_gmt":"2016-03-11T14:43:05","guid":{"rendered":"http:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/"},"modified":"2016-03-14T09:20:51","modified_gmt":"2016-03-14T13:20:51","slug":"dataxis-latam-otts-surpass-10-million-paid-accounts","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/","title":{"rendered":"LatAm OTTs Surpass 10 Million Paid Accounts"},"content":{"rendered":"<p>PARIS: The OTT\/SVOD market in Latin America reached 10.2 million paid accounts in 2015, which means a 60 percent annual growth rate, according to a new study published by Dataxis.<\/p>\n<p>Dataxis estimates the OTT\/SVOD category generated $640 million in revenues during the past year. The number of paid OTT accounts was equal to 15 percent of the total legal pay-TV market, but the \u201caccount sharing\u201d effect that brought the service to a broader base of users must also be considered.<\/p>\n<p>There were 94 SVOD platforms in Latin America by the fourth quarter of 2015. Netflix was the main OTT provider in Latin America with a 60 percent market share, followed by Claro Video (America Movil) with 25 percent.<\/p>\n<p>Mexico and Brazil were the main markets in the region with 47 percent and 30\u00a0percent of the total paid accounts, respectively. Argentina, Colombia and Chile appear in a second stage. These five markets concentrate 94\u00a0percent of total paid accounts in Latin America.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The OTT\/SVOD market in Latin America reached 10.2 million paid accounts in 2015, which means a 60 percent annual growth rate, according to a new study published by Dataxis. The firm estimates the OTT\/SVOD category generated $640 million in revenues during the past year. <\/p>\n","protected":false},"author":350,"featured_media":2942,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75,69],"tags":[126,202,203,204],"class_list":["post-2941","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-analysis","category-top-stories","tag-dataxis","tag-latin-america","tag-ott","tag-svod"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LatAm OTTs Surpass 10 Million Paid Accounts - TVLATINA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LatAm OTTs Surpass 10 Million Paid Accounts - TVLATINA\" \/>\n<meta property=\"og:description\" content=\"The OTT\/SVOD market in Latin America reached 10.2 million paid accounts in 2015, which means a 60 percent annual growth rate, according to a new study published by Dataxis. The firm estimates the OTT\/SVOD category generated $640 million in revenues during the past year.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/\" \/>\n<meta property=\"og:site_name\" content=\"TVLATINA\" \/>\n<meta property=\"article:published_time\" content=\"2016-03-11T14:43:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-03-14T13:20:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvlatina\/wp-content\/uploads\/sites\/15\/2015\/09\/LatAm-map.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kristin Brzoznowski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kristin Brzoznowski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/\",\"name\":\"LatAm OTTs Surpass 10 Million Paid Accounts - TVLATINA\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#website\"},\"datePublished\":\"2016-03-11T14:43:05+00:00\",\"dateModified\":\"2016-03-14T13:20:51+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvlatina\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LatAm OTTs Surpass 10 Million Paid Accounts\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/\",\"name\":\"TVLATINA\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvlatina\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be\",\"name\":\"Kristin Brzoznowski\",\"url\":\"https:\/\/worldscreen.com\/tvlatina\/author\/kbrzoznowskiworldscreen-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LatAm OTTs Surpass 10 Million Paid Accounts - TVLATINA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/","og_locale":"en_US","og_type":"article","og_title":"LatAm OTTs Surpass 10 Million Paid Accounts - TVLATINA","og_description":"The OTT\/SVOD market in Latin America reached 10.2 million paid accounts in 2015, which means a 60 percent annual growth rate, according to a new study published by Dataxis. The firm estimates the OTT\/SVOD category generated $640 million in revenues during the past year.","og_url":"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/","og_site_name":"TVLATINA","article_published_time":"2016-03-11T14:43:05+00:00","article_modified_time":"2016-03-14T13:20:51+00:00","og_image":[{"url":"https:\/\/worldscreen.com\/tvlatina\/wp-content\/uploads\/sites\/15\/2015\/09\/LatAm-map.jpg","width":1,"height":1,"type":"image\/jpeg"}],"author":"Kristin Brzoznowski","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Kristin Brzoznowski","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/","url":"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/","name":"LatAm OTTs Surpass 10 Million Paid Accounts - TVLATINA","isPartOf":{"@id":"https:\/\/worldscreen.com\/tvlatina\/#website"},"datePublished":"2016-03-11T14:43:05+00:00","dateModified":"2016-03-14T13:20:51+00:00","author":{"@id":"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be"},"breadcrumb":{"@id":"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/worldscreen.com\/tvlatina\/dataxis-latam-otts-surpass-10-million-paid-accounts\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/worldscreen.com\/tvlatina\/"},{"@type":"ListItem","position":2,"name":"LatAm OTTs Surpass 10 Million Paid Accounts"}]},{"@type":"WebSite","@id":"https:\/\/worldscreen.com\/tvlatina\/#website","url":"https:\/\/worldscreen.com\/tvlatina\/","name":"TVLATINA","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/worldscreen.com\/tvlatina\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/worldscreen.com\/tvlatina\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be","name":"Kristin Brzoznowski","url":"https:\/\/worldscreen.com\/tvlatina\/author\/kbrzoznowskiworldscreen-com\/"}]}},"_links":{"self":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/posts\/2941","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/users\/350"}],"replies":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/comments?post=2941"}],"version-history":[{"count":0,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/posts\/2941\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/media\/2942"}],"wp:attachment":[{"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/media?parent=2941"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/categories?post=2941"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldscreen.com\/tvlatina\/wp-json\/wp\/v2\/tags?post=2941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}