\n\tLONDON\/SÃO PAULO: Endemol Beyond has opened its first Latin American base in Brazil, with former ParaMaker exec Vanessa Oliveira tapped to lead the new hub.<\/p>\n
\n\tAs manager of Endemol Beyond Brazil, Oliveira will be tasked with building a regional premium channel network comprised of high-end original productions and branded content for advertising partners. The new operation will also build a network of Endemol owned and operated digital video channels across multiple genres, which will be targeted at regional audiences.<\/p>\n
\n\tOliveira will be based at the company’s offices in São Paulo and will report to Marcello Leão Braga, who was recently appointed as general manager of Endemol Brazil. She’ll also work closely with Georg Ramme, the managing director of Endemol Beyond International. The exec most recently worked at Maker Studios-owned ParaMaker.<\/p>\n
\n\tEndemol Beyond, an Endemol company, launched a year ago. Since then, it has built a global network of premium digital video channels with more than 350 million monthly views. It has hubs in the U.S., the U.K., Germany, France, Italy and Spain, and is continuing to expand into more regions including Asia and Central and Eastern Europe.<\/p>\n
\n\t“Vanessa’s extensive experience in digital video, marketing and brand relationships makes her ideally suited to lead this new operation,” said Leão Braga. “We have ambitious plans to build a diverse and far-reaching network of premium channels with outstanding content, which will attract big regional fan bases and deliver an ideal platform for leading brands.”<\/p>\n
\n\tRamme added: “This new hub will establish a strong footing for Endemol Beyond in Latin America; a key market for digital video with significant opportunities for growth and innovation. This further reinforces our global presence, which now includes seven operations covering the major territories around the world.”<\/p>\n
\n\t“I’m thrilled to be leading Endemol Beyond’s first operation in Latin America,” Oliveira commented. “The speed and scale of the network’s global growth over the past 12 months has been an extraordinary achievement and I’m enormously looking forward to building on that with an exciting new regional platform.”<\/p>\n","protected":false},"excerpt":{"rendered":"
LONDON\/SÃO PAULO: Endemol Beyond has opened its first Latin American base in Brazil, with former ParaMaker exec Vanessa Oliveira tapped to lead the new hub. As manager of Endemol Beyond Brazil, Oliveira will be tasked with building a regional premium channel network comprised of high-end original productions and branded content for advertising partners. The new …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-2576","post","type-post","status-publish","format-standard","","category-top-stories"],"yoast_head":"\n