{"id":9870,"date":"2016-04-07T02:00:25","date_gmt":"2016-04-07T06:00:25","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/worldscreen.com\/"},"modified":"2016-04-07T10:06:30","modified_gmt":"2016-04-07T14:06:30","slug":"sesame-workshop-titles-land-in-asia-pac","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/sesame-workshop-titles-land-in-asia-pac\/","title":{"rendered":"Sesame Workshop Titles Travel to AsiaPac"},"content":{"rendered":"

NEW YORK: Sesame Workshop has closed deals to air a broad lineup of Sesame Street<\/em> programming this year in Southeast Asia and Taiwan.<\/p>\n

As part of the agreements, Cookie’s Crumby Pictures<\/em> will be dubbed into Mandarin for Taiwan\u2019s Eastern Broadcasting\u2019s cable channel, YOYO TV; ABS-CBN in the Philippines will carry Sesame Street<\/em> on its Yey digital terrestrial channel; and MCOT in Thailand will broadcast Elmo the Musical<\/em>, Elmo’s World<\/em>, Sesame Best Friends<\/em>, Sesame Street<\/em>, Super Healthy Monsters<\/em> and Cookie’s Crumby Pictures<\/em>, dubbed into Thai for its MCOT Family channel.<\/p>\n

The agreements were secured through Thaole Entertainment, the company\u2019s master licensee for content distribution in the region.<\/p>\n

\u201cWe\u2019re pleased to offer families engaging educational content featuring some of kids\u2019 favorite feathered and furry friends,\u201d said Gisela Abrams, the assistant VP of international media business for Asia-Pacific at Sesame Workshop. \u201cWorking with YOYO TV, ABS-CBN and MCOT allows us to encourage preschoolers to learn numbers from The Count, inner strength from Elmo and kindness from Abby\u2014laying the groundwork for important life lessons.\u201d<\/p>\n

Danie Sedilla-Cruz, the channel head at DTT Kids Channel, commented: \u201cABS-CBN Corporation is proud to be the broadcast partner of Sesame Street<\/em> in the Philippines. A lot of people from different parts of the world grew up watching Sesame Street<\/em> and we recognize its strength as a brand. But more than that, we acknowledge the values and teachings it can bring our young Filipino viewers. Sesame Street<\/em> currently airs as the banner preschool program of Yey, the first full-time kids\u2019 channel on a Philippine free-TV platform. We opted to broadcast it in its original language as a response to our audience\u2019s need for English content.\u201d<\/p>\n

Jamorn Jirapaet, the senior VP of MCOT Public Company Limited, said: \u201cSesame programming is a strong fit for MCOT Family\u2019s focus on fun and creative programs that help to nurture children\u2019s positive family relationships.\u201d<\/p>\n

Jessie Lin, acquisition executive at Eastern Broadcasting, remarked: \u201cCookies Crumby Pictures<\/em> made its debut on YOYO in January 2016, and has delivered strong ratings amongst young children and adults through is creative use of film spoofs and humor.\u201d<\/p>\n

Linh Phan, the director of Thaole Entertainment, added: \u201cWe are delighted that our broadcast partners believe in the positive values of the Sesame brand and it is our intention to increase the exposure for Sesame Street<\/em> in Q3 and Q4 of 2016 with additional deals in the SVOD space.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

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