{"id":9670,"date":"2016-03-14T09:43:32","date_gmt":"2016-03-14T13:43:32","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/new-licensees-board-peppa-pig-oz\/"},"modified":"2016-03-14T09:43:32","modified_gmt":"2016-03-14T13:43:32","slug":"new-licensees-on-board-peppa-pig-in-oz","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/","title":{"rendered":"New Licensees On Board Peppa Pig in Oz"},"content":{"rendered":"<p>MELBOURNE: Entertainment One (eOne) has secured new licensing deals in Australia for the animated preschool property <em>Peppa Pig<\/em>.<\/p>\n<p>The agreements cover apparel, fast-moving consumer goods (FMCG) and personal-care products. Hot Springs has signed on to produce a new range of <em>Peppa Pig<\/em> outerwear and sleepwear for its autumn\/winter collection, which will roll out in Big W stores this month. Additionally, Pacific Brands will make a line of branded underwear and socks.<\/p>\n<p>Meanwhile, Beiersdorf, which produces Elastoplast wound-care products, is due to launch <em>Peppa Pig<\/em> plasters into the Australian market starting in May. eOne is also building\u00a0on its long-standing relationship with <em>Peppa Pig<\/em> biscuit partner Park Avenue Foods. The FMCG biscuit and confectionery manufacturer is extending its range to add <em>Peppa Pig<\/em> dessert treats and ice creams, set to launch in Woolworth supermarkets.<\/p>\n<p>Con Goutzoulas, the commercial director at eOne Licensing Australia, said, \u201cWe are delighted to welcome these vibrant new partners to our licensing program. We\u2019re also thrilled to be building on our successful relationship with Park Avenue Foods as we continue our strategic expansion of <em>Peppa Pig<\/em> into the grocery aisles.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MELBOURNE: Entertainment One (eOne) has secured new licensing deals in Australia for the animated preschool property Peppa Pig.<\/p>\n","protected":false},"author":477,"featured_media":9671,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[827,255,295,828,829,830,831,256],"class_list":["post-9670","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-beiersdorf","tag-entertainment-one","tag-eone","tag-eone-licensing-australia","tag-hot-springs","tag-pacific-brands","tag-park-avenue-foods","tag-peppa-pig","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Licensees On Board Peppa Pig in Oz - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Licensees On Board Peppa Pig in Oz - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"MELBOURNE: Entertainment One (eOne) has secured new licensing deals in Australia for the animated preschool property Peppa Pig.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2016-03-14T13:43:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2015\/09\/PeppaPig-eOne-316.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sara Alessi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara Alessi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/\",\"name\":\"New Licensees On Board Peppa Pig in Oz - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2016-03-14T13:43:32+00:00\",\"dateModified\":\"2016-03-14T13:43:32+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-licensees-on-board-peppa-pig-in-oz\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New Licensees On Board Peppa Pig in Oz\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\",\"name\":\"Sara Alessi\",\"description\":\"Sara Alessi is the associate editor of World Screen. 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