{"id":31314,"date":"2026-02-12T11:09:39","date_gmt":"2026-02-12T16:09:39","guid":{"rendered":"https:\/\/worldscreen.com\/tvkids\/acamar-films-preps-new-youtube-channel\/"},"modified":"2026-02-12T11:33:30","modified_gmt":"2026-02-12T16:33:30","slug":"acamar-films-preps-new-youtube-channel","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/acamar-films-preps-new-youtube-channel\/","title":{"rendered":"Acamar Films Preps New YouTube Channel"},"content":{"rendered":"
Acamar Films is preparing to launch Again! Again!, a new global YouTube channel built on public-service values, in March.<\/p>\n
The channel will offer curated, high-quality children\u2019s content that is gentle, purposeful and trusted by parents. Initially, Again! Again! will feature some of the top English-language animation and live-action programming, curated by the channel\u2019s advisory board.<\/p>\n
The advisoy board includes Michael Carrington, former controller of BBC Children\u2019s, director of CBBC and director of programs at ABC Australia; Dr. Natascha Crandall, a child development expert, early-years educational specialist and advisor to over 40 award-winning children\u2019s programs; Debbie Macdonald, award-winning children\u2019s content producer, formerly at BBC and served as director of acquisitions for Nickelodeon UK; and Mikael Shields, CEO of Acamar Films and producer of Bing.<\/p>\n
Content will be licensed on a non-exclusive basis and will earn income from a revenue-sharing model. Acamar is already in discussions with a number of producers to showcase their content and is calling for further submissions ahead of launch.<\/p>\n
\u201cWe believe that Again! Again! will offer our audience something valuable,\u201d Shields said. \u201cIt will also increase discoverability, engagement and revenue for producers. We\u2019ve proven that gentle, well-written programming can thrive over the long term on YouTube. We\u2019d like to partner with broadcasters, peer-producers and distributors. Let\u2019s act together to build a new type of global public-service values channel.\u201d<\/p>\n
Alison Lomax, managing director of YouTube UK & Ireland, added, \u201cWe are delighted that Acamar Films has chosen YouTube as the\u00a0home for their wonderful\u00a0new children\u2019s channel Again! Again! Acamar truly understands the vital importance\u00a0of delivering high-quality programming underpinned by strong educational values\u2014a mission that resonates deeply with parents and educators today. This channel is a fantastic addition to our platform, and we are thrilled to see them join our community of world-class children\u2019s content creators.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Acamar Films is preparing to launch Again! Again!, a new global YouTube channel built on public-service values, in March.<\/p>\n","protected":false},"author":1412,"featured_media":31315,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[744,11928,11929,8930,1207],"class_list":["post-31314","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-acamar-films","tag-again-again","tag-alison-lomax","tag-mikael-shields","tag-youtube","pmpro-has-access"],"yoast_head":"\n