{"id":30739,"date":"2025-10-23T11:06:39","date_gmt":"2025-10-23T15:06:39","guid":{"rendered":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/"},"modified":"2025-10-23T11:31:11","modified_gmt":"2025-10-23T15:31:11","slug":"q3-revenues-slip-6-percent-at-mattel","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/","title":{"rendered":"Q3 Revenues Slip 6 Percent at Mattel"},"content":{"rendered":"

Mattel\u2019s third-quarter revenues slipped by 6 percent to $1.7 billion, delivering a net profit of $278 million.<\/p>\n

\u201cWhile our U.S. business was challenged in the third quarter by industry-wide shifts in retailer ordering patterns, the fundamentals of our business are strong, with growth in consumer demand for our products across every region,\u201d said Ynon Kreiz, chairman and CEO. \u201cSince the beginning of the fourth quarter, orders from retailers in the U.S. have accelerated significantly, and our POS is growing. Looking into the balance of the year, we expect a good holiday season for Mattel and strong topline growth in the fourth quarter. We are reiterating our full-year 2025 guidance and are advancing our strategy to grow our IP-driven toy business and expand our entertainment offering.\u201d<\/p>\n

Paul Ruh, CFO of Mattel, added, \u201cWe operated with excellence in a dynamic environment and continued to execute on our Optimizing for Profitable Growth cost savings program. We repurchased $202 million of shares in the quarter and are on track to repurchase $600 million this year. Our balance sheet is strong, and both owned and retail inventories are at appropriate levels as we enter the holiday season. We are well-positioned to achieve our guidance.\u201d<\/p>\n

The third quarter saw weaker sales for Barbie, which Mattel cites as a reason for an 11 percent dip in revenues for dolls. Revenues for the infant, toddler and preschool category were down 25 percent due to declines in Fisher-Price, preschool entertainment and baby gear and Power Wheels sales. Revenues for the vehicles category went up 8 percent to $626 million, driven by growth in Hot Wheels sales. Revenues for action figures, building sets, games and others also went up, rising 11 percent to $404 million.<\/p>\n","protected":false},"excerpt":{"rendered":"

Mattel\u2019s third-quarter revenues slipped by 6 percent to $1.7 billion, delivering a net profit of $278 million.<\/p>\n","protected":false},"author":1412,"featured_media":29587,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[271,11589,2725],"class_list":["post-30739","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-mattel","tag-paul-ruh","tag-ynon-kreiz","pmpro-has-access"],"yoast_head":"\nQ3 Revenues Slip 6 Percent at Mattel - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Q3 Revenues Slip 6 Percent at Mattel - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Mattel\u2019s third-quarter revenues slipped by 6 percent to $1.7 billion, delivering a net profit of $278 million.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-23T15:06:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-23T15:31:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2025\/05\/Mattel-logo-525.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"394\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jamie Stalcup\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jamie Stalcup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/\",\"name\":\"Q3 Revenues Slip 6 Percent at Mattel - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2025-10-23T15:06:39+00:00\",\"dateModified\":\"2025-10-23T15:31:11+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Q3 Revenues Slip 6 Percent at Mattel\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\",\"name\":\"Jamie Stalcup\",\"description\":\"Jamie Stalcup is the executive editor of World Screen. She can be reached at jstalcup@worldscreen.com.\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/author\/jamiestalcup\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Q3 Revenues Slip 6 Percent at Mattel - TVKIDS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/","og_locale":"en_US","og_type":"article","og_title":"Q3 Revenues Slip 6 Percent at Mattel - TVKIDS","og_description":"Mattel\u2019s third-quarter revenues slipped by 6 percent to $1.7 billion, delivering a net profit of $278 million.","og_url":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/","og_site_name":"TVKIDS","article_published_time":"2025-10-23T15:06:39+00:00","article_modified_time":"2025-10-23T15:31:11+00:00","og_image":[{"width":640,"height":394,"url":"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2025\/05\/Mattel-logo-525.jpg","type":"image\/jpeg"}],"author":"Jamie Stalcup","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jamie Stalcup","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/","url":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/","name":"Q3 Revenues Slip 6 Percent at Mattel - TVKIDS","isPartOf":{"@id":"https:\/\/worldscreen.com\/tvkids\/#website"},"datePublished":"2025-10-23T15:06:39+00:00","dateModified":"2025-10-23T15:31:11+00:00","author":{"@id":"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb"},"breadcrumb":{"@id":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/worldscreen.com\/tvkids\/q3-revenues-slip-6-percent-at-mattel\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/worldscreen.com\/tvkids\/"},{"@type":"ListItem","position":2,"name":"Q3 Revenues Slip 6 Percent at Mattel"}]},{"@type":"WebSite","@id":"https:\/\/worldscreen.com\/tvkids\/#website","url":"https:\/\/worldscreen.com\/tvkids\/","name":"TVKIDS","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb","name":"Jamie Stalcup","description":"Jamie Stalcup is the executive editor of World Screen. She can be reached at jstalcup@worldscreen.com.","url":"https:\/\/worldscreen.com\/tvkids\/author\/jamiestalcup\/"}]}},"_links":{"self":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts\/30739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/users\/1412"}],"replies":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/comments?post=30739"}],"version-history":[{"count":0,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts\/30739\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/media\/29587"}],"wp:attachment":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/media?parent=30739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/categories?post=30739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/tags?post=30739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}