{"id":30565,"date":"2025-10-07T10:18:35","date_gmt":"2025-10-07T14:18:35","guid":{"rendered":"https:\/\/worldscreen.com\/tvkids\/konami-cross-media-ny-inks-yu-gi-oh-publishing-deals\/"},"modified":"2025-10-07T10:26:32","modified_gmt":"2025-10-07T14:26:32","slug":"konami-cross-media-ny-inks-yu-gi-oh-publishing-deals","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/konami-cross-media-ny-inks-yu-gi-oh-publishing-deals\/","title":{"rendered":"Konami Cross Media NY Inks Yu-Gi-Oh! Publishing Deals"},"content":{"rendered":"<p>Konami Cross Media NY has signed two publishing deals for <em>Yu-Gi-Oh!<\/em>, including with Random House Children\u2019s Books in the U.S. and Canada.<\/p>\n<p>\u201cAs the largest publisher in the world, Random House Children\u2019s Books, a division of Penguin Random House, is looking to expand its anime portfolio of intellectual properties with<em> Yu-Gi-Oh!<\/em> leading the charge,\u201d said Jennifer Coleman, senior VP of marketing and licensing at Konami Cross Media NY. \u201cWith its focus on multiple child-friendly formats as well as some collectible offerings, this deal will help deepen awareness of the <em>Yu-Gi-Oh!<\/em> IP across multiple generations, including Gen Alpha.\u201d<\/p>\n<p>Dennis Shealy, editorial director at Random House Children\u2019s Books, commented, \u201cWe plan to elevate the brand\u2019s awareness by promoting our <em>Yu-Gi-Oh!<\/em> books at school book fairs and book clubs as well as through collaborations with Konami Cross Media NY. We look forward to joining collective forces to forge unique effective ways to cross-market and promote to our respective audiences and fan base.\u201d<\/p>\n<p>Konami Cross Media NY also signed a deal with Panini Group for<em> Yu-Gi-Oh!<\/em> titles across Europe and Central and South American markets. First, it will introduce <em>Yu-Gi-Oh!<\/em> books in France and French-speaking Belgium, with an eye toward expansion into Spanish-language titles and distribution in Latin America and further reach throughout Europe.<\/p>\n<p>\u201cPanini Group has a strong distribution network, including kiosks and newsstands, throughout Europe, which provides incredible awareness for<em> Yu-Gi-Oh!<\/em> among the brand\u2019s younger fans,\u201d Coleman said. \u201cPanini\u2019s products, including sticker books and other collections, are a great way for younger fans to explore, engage and learn more about <em>Yu-Gi-Oh!<\/em> as they mature into fans who can then enjoy the anime series, the trading card game and the mobile games that are available worldwide.\u201d<\/p>\n<p>Licia Dallolio, senior licensing manager of Panini Group, added, \u201cAs we focus on engaging with the youngest <em>Yu-Gi-Oh!<\/em> fans, those born between 2010 and 2025, who represent the first generation to grow up immersed in technology\u2014we are committed to creating unique and meaningful experiences tailored to their world. Panini is truly excited to be working on such an iconic project, and we are confident it will ignite the enthusiasm of fans everywhere. By understanding how Gen Alpha interacts with the world, we aim to shape future trends and strengthen the brand\u2019s connection with its next generation of followers.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Konami Cross Media NY has signed two publishing deals for Yu-Gi-Oh!, including with Random House Children\u2019s Books in the U.S. and Canada.<\/p>\n","protected":false},"author":1412,"featured_media":30567,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[11503,7885,4452,11504,11505,575,849],"class_list":["post-30565","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-dennis-shealy","tag-jennifer-coleman","tag-konami-cross-media-ny","tag-licia-dallolio","tag-panini-group","tag-random-house-childrens-books","tag-yu-gi-oh","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Konami Cross Media NY Inks Yu-Gi-Oh! 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