{"id":29923,"date":"2025-06-18T08:00:50","date_gmt":"2025-06-18T12:00:50","guid":{"rendered":"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment\/"},"modified":"2025-06-18T10:07:23","modified_gmt":"2025-06-18T14:07:23","slug":"harbourview-leads-85-million-animaj-investment-2","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/","title":{"rendered":"HarbourView Leads $85 Million Animaj Investment"},"content":{"rendered":"<p>HarbourView Equity Partners is leading an $85 million investment in the digital-first kids&#8217; and family outfit Animaj alongside Bpifrance.<\/p>\n<p>\u201cAnimaj is a new kind of media company: data-driven, AI-powered, digital-first but multiplatform by design,\u201d said Sixte de Vauplane, co-founder and CEO of Animaj. \u201cWe don\u2019t start with a TV show and hope kids will come. We start with where they already are\u2014YouTube, Roblox, TikTok, Spotify\u2014and we build from there.\u201d<\/p>\n<p>\u201cAnimaj is reimagining children\u2019s entertainment for the digital age,\u201d said Sherrese Clarke, founder and CEO of HarbourView Equity Partners. \u201cWith proven monetization, an experienced team, and a strong pipeline of strategic IP opportunities, they are poised to become a category-defining leader. We\u2019re thrilled to partner with the Animaj team as they scale globally.\u201d<\/p>\n<p>&#8220;We are delighted to announce Bpifrance\u2019s strategic investment in Animaj, a pioneering player in the use of AI for audiovisual production,&#8221; added Jos\u00e9 Gonzalo, executive director of Bpifrance Direct Investment. &#8220;Its co-founders, Sixte de Vauplane and Gr\u00e9gory Dray, bring an innovative approach that places AI at the core of their value proposition, with a strong focus on editorial quality and the goal of creating high-quality, educational kids and family\u2019s content. We firmly believe in their vision and look forward to supporting the company\u2019s growth and future success.&#8221;<\/p>\n<p>The investment will be used to scale Animaj&#8217;s AI-powered flywheel of building properties across YouTube, Roblox, TikTok, Spotify and FAST channels and for strategic acquisitions on the heels of the company&#8217;s takeover of <em>Pocoyo<\/em>.<\/p>\n<p>Also participating in the funding round are Left Lane Capital, Daphni, XANGE and Marquee. New debt financing was provided by J.P. Morgan and Bootstrap Europe, bringing the total capital infusion to $85 million.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>HarbourView Equity Partners is leading an $85 million investment in the digital-first kids&#8217; and family outfit Animaj alongside Bpifrance.<\/p>\n","protected":false},"author":290,"featured_media":29926,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[8203,11086,11085,11088,11087],"class_list":["post-29923","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-animaj","tag-bpifrance","tag-harbourview-equity-partners","tag-jose-gonzalo","tag-sherrese-clarke","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HarbourView Leads $85 Million Animaj Investment - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HarbourView Leads $85 Million Animaj Investment - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"HarbourView Equity Partners is leading an $85 million investment in the digital-first kids&#039; and family outfit Animaj alongside Bpifrance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-18T12:00:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-18T14:07:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2025\/06\/Animaj-logo-625.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"394\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mansha Daswani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mansha Daswani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/\",\"name\":\"HarbourView Leads $85 Million Animaj Investment - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2025-06-18T12:00:50+00:00\",\"dateModified\":\"2025-06-18T14:07:23+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/harbourview-leads-85-million-animaj-investment-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"HarbourView Leads $85 Million Animaj Investment\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\",\"name\":\"Mansha Daswani\",\"description\":\"Mansha Daswani is the editor-in-chief and associate publisher of World Screen. 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