{"id":29504,"date":"2025-04-22T09:00:33","date_gmt":"2025-04-22T13:00:33","guid":{"rendered":"https:\/\/worldscreen.com\/tvkids\/worldscreen.com\/"},"modified":"2025-04-22T10:41:27","modified_gmt":"2025-04-22T14:41:27","slug":"ultra-media-and-entertainment-group-gears-up-for-summer-with-new-kids-animated-series-ultra-stories","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/ultra-media-and-entertainment-group-gears-up-for-summer-with-new-kids-animated-series-ultra-stories\/","title":{"rendered":"New Animated Series to Showcase Indian Mythology"},"content":{"rendered":"<p><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">Ultra Media and Entertainment Group&#8217;s new children\u2019s animated series,\u00a0<em>Ultra Stories<\/em>, rooted in Indian mythology and folklore, will be available on YouTube and Ultra Play.<\/span><\/p>\n<p>Sushilkumar Agrawal, CEO of Ultra Media and Entertainment Group, said, \u201cWe wanted to bring the magic of Indian storytelling into the digital age. Our team deep-dived into books, folktales and ancient scriptures to handpick the most exciting, value-driven stories that today\u2019s kids will love\u2014without the history lesson vibes. We are hoping to encourage readers to connect timeless lessons to their own lives for deeper understanding.\u201d<\/p>\n<p>The series comprises three categories: Lok Kathayein, Pauranik Kathayein and Chamatkari Kathayen. With tradition and revival of Indian roots at the forefront, <em>Ultra Stories<\/em> is made to serve as a go-to destination for parents seeking meaningful content for their children. <em>Ultra Stories<\/em> is in Hindi and Marathi, with plans to expand to Tamil, Telugu, Bengali, Kannada, Gujarati, Malayalam, Punjabi and more.<\/p>\n<p>Rajat Agrawal, COO of Ultra Media and Entertainment Group, added, \u201cIt\u2019s our way of blending age-old storytelling traditions with cutting-edge technology to make Indian stories more accessible, immersive and engaging for young, digital-native audiences.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ultra Media and Entertainment Group&#8217;s new children\u2019s animated series,\u00a0Ultra Stories, rooted in Indian mythology and folklore, will be available on YouTube and Ultra Play.<\/p>\n","protected":false},"author":7387,"featured_media":29505,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[10777,10776,10774,10775],"class_list":["post-29504","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-rajat-agrawal","tag-sushilkumar-agrawal","tag-ultra-media-and-entertainment-group","tag-ultra-stories","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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