{"id":29219,"date":"2025-02-26T10:08:24","date_gmt":"2025-02-26T15:08:24","guid":{"rendered":"https:\/\/worldscreen.com\/tvkids\/mattel-introduces-new-barney-toy-line\/"},"modified":"2025-02-26T11:15:08","modified_gmt":"2025-02-26T16:15:08","slug":"mattel-introduces-new-barney-toy-line","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/mattel-introduces-new-barney-toy-line\/","title":{"rendered":"Mattel Introduces New Barney Toy Line"},"content":{"rendered":"<p>Mattel has introduced a brand-new Fisher-Price Barney toy line, inspired by the return of the purple dinosaur in the new animated series <em>Barney\u2019s World<\/em>.<\/p>\n<p>The toy line spans plush, role-play items and play sets, including the Fisher-Price Barney\u2019s World Sensory Barney, the Heart Hands Barney and the Fisher-Price Barney\u2019s World Clean Up Vacuum.<\/p>\n<p>The Sensory Barney boasts textured fabrics and a fidget heart. The Heart Hands Barney plays phrases and songs from the show, including the reimagined \u201cI Love You (I Love Me Too).\u201d The Clean Up Vacuum features the \u201cClean Up, Clean Up\u201d song.<\/p>\n<p>Also available as part of the line are plush versions of Baby Bop and Billy the Dino, as well as figure multipacks with new <em>Barney\u2019s World<\/em> characters.<\/p>\n<p>In addition, the Barney brand has released a Parent Companion Guide to its latest YouTube special, <em>Barney\u2019s World: I Love Me Too<\/em>, which follows Baby Bop on a journey to find her \u201cglow.\u201d The Parent Companion Guide encourages a conversation between parents and their children about the importance of self-love.<\/p>\n<p>In line with this, Mattel is donating <em>Barney: I Love You<\/em> books to Good+Foundation, a nonprofit that fights multigenerational poverty by pairing goods with services for underresourced parents and caregivers.<\/p>\n<p>\u201c<em>Barney<\/em> is the rare property that connects with fans of all ages, and we\u2019re thrilled to bring his lessons of love and kindness with a fresh perspective for today\u2019s families,\u201d said PJ Lewis, senior VP and global head of action figures and Fisher-Price Entertainment. \u201cThis new product line celebrates <em>Barney<\/em> creating meaningful play experiences for kids and their grown-ups to explore self-expression.\u201d<\/p>\n<p>\u201cNurturing self-love in young children is so important for their mental well-being and development,\u201d added Corinne Eggleston, manager of early childhood development research at Fisher-Price Play Lab. \u201cChildren who develop a positive self-image are often more confident and resilient, more likely to ask for help when needed, learn from their mistakes and navigate challenges with greater ease. <em>Barney<\/em>\u2019s message of self-love encourages them to build meaningful relationships with family and friends, fostering a deeper sense of connection, which can help set the foundation for a happier and healthier life.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mattel has introduced a brand-new Fisher-Price Barney toy line, inspired by the return of the purple dinosaur in the new animated series Barney\u2019s World.<\/p>\n","protected":false},"author":1412,"featured_media":29222,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[5020,7705,10578,569,10579,271,7198],"class_list":["post-29219","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-barney","tag-barneys-world","tag-corinne-eggleston","tag-fisher-price","tag-fisher-price-entertainment","tag-mattel","tag-pj-lewis","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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