Wind Sun Sky Entertainment has partnered with the social-first marketing and talent representation agency Viral Nation to produce a multiplatform universe featuring The McCartys.<\/p>\n
The two companies will work together on animated shorts, an animated series and a Roblox experience for The McCartys, a family that has amassed over 12 million subscribers on YouTube and over 6 million followers on TikTok.<\/p>\n
This marks the first-ever original project for The McCartys. It will begin with animated shorts for The McCartys\u2019 social platforms and will evolve into longer form content on a wider variety of platforms.<\/p>\n
The Roblox experience will allow fans to engage with the characters and storylines from the animated content to deepen their connection to The McCartys.<\/p>\n
\u201cWe are incredibly excited to embark on this pioneering journey with Viral Nation and The McCartys,\u201d said Catherine Winder, CEO of Wind Sun Sky Entertainment. \u201cExpanding reach across multiple storytelling platforms and formats for iconic talent like The McCartys is just the kind of opportunity we look for. They are such a dynamic, funny and relatable family that bringing them to life in an animated world was a natural next step in the evolution of their amazing universe.\u201d<\/p>\n
\u201cThis project showcases the boundless potential for content creators to explore diverse avenues and seize exciting opportunities beyond their current digital platforms,\u201d commented Paul Telner, head of programming at Viral Nation. \u201cWorking with The McCartys and Wind Sun Sky Entertainment represents a monumental step forward in the creator economy. This collaboration expands the reach of Viral Nation\u2019s talent and pairs them with some of the best producers today.\u201d<\/p>\n
\u201cThis partnership highlights Viral Nation\u2019s dedication to redefining talent representation, helping our creators expand into new realms of animation and interactive gaming,\u201d added Jonathan Chanti, president of Viral Nation. \u201cWe can\u2019t wait to see how fans embrace this fresh chapter in The McCartys\u2019 journey.\u201d<\/p>\n
Kevin McCarty of the McCartys said, \u201cWe are thrilled about this incredible partnership with Viral Nation and Wind Sun Sky Entertainment. This is an exciting next step for our family in bringing our beloved characters into a whole new world of animation and interactive storytelling. We can\u2019t wait to share more laughs and heartwarming moments with our fans, old and new, across these new platforms. It\u2019s a dream come true for us, and we\u2019re grateful for the opportunity to expand our creative horizons in such a meaningful way.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Wind Sun Sky Entertainment has partnered with the social-first marketing and talent representation agency Viral Nation to produce a multiplatform universe featuring The McCartys.<\/p>\n","protected":false},"author":1412,"featured_media":27867,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[7826,9678,9679,9680,9681,9682,7831],"class_list":["post-27866","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-catherine-winder","tag-jonathan-chanti","tag-kevin-mccarty","tag-paul-telner","tag-the-mccartys","tag-viral-nation","tag-wind-sun-sky-entertainment","pmpro-has-access"],"yoast_head":"\n