{"id":27625,"date":"2024-05-30T09:00:47","date_gmt":"2024-05-30T13:00:47","guid":{"rendered":"https:\/\/worldscreen.com\/tvkids\/worldscreen.com\/"},"modified":"2024-05-30T09:15:01","modified_gmt":"2024-05-30T13:15:01","slug":"annecy-spotlight-mattel-television-studios-0524","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/annecy-spotlight-mattel-television-studios-0524\/","title":{"rendered":"Annecy Spotlight: Mattel Television Studios"},"content":{"rendered":"<p>Leading Mattel Television Studios\u2019 highlights, <em>Hot Wheels Let\u2019s Race<\/em> brings the hit toy brand to the screen, providing viewers with engaging stories, characters and fast cars.<\/p>\n<p><em>Barbie: A Touch of Magic<\/em>, now with a second season, continues to empower kids \u201cwith Barbie brand messaging that anyone can be anything,\u201d says Michelle Mendelovitz, head of Mattel Television Studios.<\/p>\n<p>The upcoming series <em>Barney\u2019s World<\/em> will introduce the iconic dinosaur to a new generation. \u201cThe series will reflect the world that kids are living in today and deliver meaningful lessons about navigating it while remaining true to the original theme of the brand,\u201d Mendelovitz says.<\/p>\n<p>\u201cWith both the nostalgia and timelessness associated with our brands, our content strives to resonate across generations and is relatable to audiences all over the world,\u201d adds Mendelovitz. \u201cE<span style=\"letter-spacing: -.3pt\">ach of these shows builds off one of our beloved global franchises, expanding upon fans\u2019 favorite characters, toys and brands.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leading Mattel Television Studios\u2019 highlights, Hot Wheels Let\u2019s Race brings the hit toy brand to the screen, providing viewers with engaging stories, characters and fast cars.<\/p>\n","protected":false},"author":1,"featured_media":27626,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[8227,7705,8427,8742],"class_list":["post-27625","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-barbie-a-touch-of-magic","tag-barneys-world","tag-hot-wheels-lets-race","tag-mattel-television-studios","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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