{"id":26646,"date":"2024-01-10T15:12:21","date_gmt":"2024-01-10T20:12:21","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/"},"modified":"2024-01-11T15:13:38","modified_gmt":"2024-01-11T20:13:38","slug":"the-hershey-company-falcons-beyond-strike-deal","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/","title":{"rendered":"The Hershey Company, Falcon’s Beyond Strike Deal"},"content":{"rendered":"

Falcon’s Beyond has made a licensing agreement with The Hershey Company to conceive and develop Hershey-branded location-based entertainment experiences.<\/p>\n

Falcon\u2019s will work with Hershey to bring the company’s products to life through retail entertainment destinations. Each is set to be highlighted by a Hershey-inspired attraction, a food and beverage experience and a retail offering.<\/p>\n

Additional details about the experiences and debut location will be announced at a later date.<\/p>\n

\u201cFalcon\u2019s is honored to work with The Hershey Company and bring some of the world\u2019s most renowned brands to life in new ways so they can be savored by even more consumers around the world,\u201d said Cecil D. Magpuri, CEO of Falcon\u2019s Beyond Global, Inc. \u201cWe are excited to explore what\u2019s possible with Hershey and help bring forth what makes their brands so beloved through memorable immersive entertainment experiences.\u201d<\/p>\n

Ernie Savo, president of The Hershey Licensing Company, added, \u201cWe see our partnership with Falcon\u2019s Beyond as a huge opportunity to continue to expand our brand to consumers across the world. With their impressive track record of growing IP through innovative experiences, Falcon\u2019s is the ideal partner to extend the Hershey\u2019s family of brands in truly new and imaginative ways.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Falcon’s Beyond has made a licensing agreement with The Hershey Company to conceive and develop Hershey-branded location-based entertainment experiences.<\/p>\n","protected":false},"author":3087,"featured_media":26647,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[6610,8931,8933],"class_list":["post-26646","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-falcons-beyond","tag-hershey","tag-the-hershey-company","pmpro-has-access"],"yoast_head":"\nThe Hershey Company, Falcon's Beyond Strike Deal - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Hershey Company, Falcon's Beyond Strike Deal - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Falcon's Beyond has made a licensing agreement with The Hershey Company to conceive and develop Hershey-branded location-based entertainment experiences.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-10T20:12:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-11T20:13:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/2024-01-10-Hershey-FalconsBeyond-0124.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"328\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alexa Alfano\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alexa Alfano\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/\",\"name\":\"The Hershey Company, Falcon's Beyond Strike Deal - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2024-01-10T20:12:21+00:00\",\"dateModified\":\"2024-01-11T20:13:38+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2653b97e27eaf76a4713c75f0e821dad\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/the-hershey-company-falcons-beyond-strike-deal\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Hershey Company, Falcon’s Beyond Strike Deal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2653b97e27eaf76a4713c75f0e821dad\",\"name\":\"Alexa Alfano\",\"description\":\"Alexa Alfano is associate editor at World Screen. 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