{"id":26228,"date":"2023-11-10T08:50:19","date_gmt":"2023-11-10T13:50:19","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/worldscreen.com\/"},"modified":"2023-11-10T10:58:24","modified_gmt":"2023-11-10T15:58:24","slug":"mipjunior-video-highlight-crayolas-victoria-lozano","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/mipjunior-video-highlight-crayolas-victoria-lozano\/","title":{"rendered":"MIPJunior Video Highlight: Crayola\u2019s Victoria Lozano"},"content":{"rendered":"<p>In a MIPJunior session moderated by\u00a0<em>TV Kids<\/em>\u2019 Kristin Brzoznowski, Victoria Lozano, executive VP at Crayola, unveiled the vision for Crayola Studios, including its new production deal with 9 Story Media Group.<\/p>\n<div style=\"display: block; position: relative; max-width: 690px;\">\r\n \t                <div style=\"padding-top: 56.2504%;\">\r\n\t\t\t\t\t<video data-video-id=\"6340819422112\" \r\n\t\t\t\t\tdata-account=\"1120308147\" \r\n\t\t\t\t\tdata-player=\"default\" \r\n\t\t\t\t\tdata-embed=\"default\" \r\n\t\t\t\t\tdata-application-id \r\n\t\t\t\t\tclass=\"video-js\" \r\n\t\t\t\t\tcontrols=\"\"\r\n                    loop autoplay\r\n\t\t\t\t\tstyle=\"width: 100%; height: 100%; position: absolute; top: 0px; bottom: 0px; right: 0px; left: 0px;\"><\/div><\/video>\r\n\t\t\t\t\t<script src=\"\/\/players.brightcove.net\/1120308147\/default_default\/index.min.js\"><\/script><\/div>\n<p>&nbsp;<\/p>\n<p>\u201cThe question that I get asked most often is, Why is an arts and crafts company getting into entertainment?\u201d said Lozano in her opening presentation, noting that the company was founded 120 years ago on the belief \u201cthat creativity is a life skill. There\u2019s actually been an incredible amount of quantitative empirical research that has proven this.\u201d<\/p>\n<p>She continued: \u201cCreativity develops core workplace skills that are important for any career, predicts career achievement, boosts educational attainment and supports well-being. Creativity matters.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a MIPJunior session moderated by\u00a0TV Kids\u2019 Kristin Brzoznowski, Victoria Lozano, executive VP at Crayola, unveiled the vision for Crayola Studios, including its new production deal with 9 Story Media Group.<\/p>\n","protected":false},"author":1,"featured_media":26229,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[8135,8136,8138],"class_list":["post-26228","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-crayola","tag-crayola-studios","tag-victoria-lozano","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MIPJunior Video Highlight: Crayola\u2019s Victoria Lozano - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/mipjunior-video-highlight-crayolas-victoria-lozano\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MIPJunior Video Highlight: Crayola\u2019s Victoria Lozano - 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