{"id":25817,"date":"2023-09-19T08:40:32","date_gmt":"2023-09-19T12:40:32","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/banijay-kids-family-pacts-thesoul-publishing\/"},"modified":"2023-09-19T11:24:54","modified_gmt":"2023-09-19T15:24:54","slug":"banijay-kids-family-pacts-with-thesoul-publishing","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/banijay-kids-family-pacts-with-thesoul-publishing\/","title":{"rendered":"Banijay Kids & Family Pacts with TheSoul Publishing"},"content":{"rendered":"

Banijay Kids & Family has struck a deal to bring a selection of its titles to TheSoul Publishing\u2019s FAST, AVOD and social content offerings.<\/p>\n

TheSoul Publishing reaches more than 2 billion followers across its portfolio of platforms, including Facebook, Instagram, Snapchat, TikTok and YouTube. Mister Maker<\/em>, Let\u2019s Play<\/em> and Lilybuds<\/em> are among the entertainment brands heading to this new channel and VOD offering for social media and streaming platforms.<\/p>\n

Dan Lewsey, global head of digital for Banijay Kids & Family, said: \u201cCombining TheSoul Publishing\u2019s expertise with our diverse catalog of premium kids\u2019 brands allows us to reach our audiences across a multitude of growing and emerging platforms. This collaboration ensures some of the most popular kids brands in the market are available to a wide audience and demonstrates our commitment to supercharging the commercial performance of our IP.\u201d<\/p>\n

Jonathan Shrank, head of broadcast content distribution at TheSoul Publishing, said: \u201cTheSoul’s presence on streaming platforms worldwide and our hugely popular, diverse and engaging kids’ content offering is a perfect match for Banijay Kids and their fantastic shows. As platforms look for unique and compelling programming, pairing the world\u2019s largest international content distributor with the world\u2019s most viewed digital content company is a can\u2019t-miss opportunity! Additionally, we are very excited to bring our incredible social media reach to Banijay\u2019s fingertips and to see this relationship blossom.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Banijay Kids & Family has struck a deal to bring a selection of its titles to TheSoul Publishing\u2019s FAST, AVOD and social content offerings.<\/p>\n","protected":false},"author":350,"featured_media":25818,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[6621,5734,445,205,6728],"class_list":["post-25817","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-banijay-kids-family","tag-lets-play","tag-lilybuds","tag-mister-maker","tag-thesoul-publishing","pmpro-has-access"],"yoast_head":"\nBanijay Kids & Family Pacts with TheSoul Publishing - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/banijay-kids-family-pacts-with-thesoul-publishing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Banijay Kids & Family Pacts with TheSoul Publishing - 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