{"id":25456,"date":"2023-07-10T09:58:09","date_gmt":"2023-07-10T13:58:09","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/"},"modified":"2023-07-10T09:58:09","modified_gmt":"2023-07-10T13:58:09","slug":"viacom18-consumer-products-debuts-garfield-birthday-collection","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/","title":{"rendered":"Viacom18 Consumer Products Debuts Garfield Birthday Collection"},"content":{"rendered":"<p>Viacom18 Consumer Products and Paramount Consumer Products have launched an exclusive <em>Garfield<\/em> collection in celebration of the brand\u2019s 45th anniversary across India.<\/p>\n<p>The multi-category line from Reliance, Azorte, Celio, Bewakoof, Athlizur and The Souled Store includes <em>Garfield<\/em>-themed shirts, T-shirts, sweatshirts and athleisure wear. In addition, Viacom18\u2019s Roadies Koffeehouz will offer exclusive discounts on coffee and food.<\/p>\n<p>Viacom18 Consumer Products will promote the new range through initiatives across its brands. MTV India, Voot and Colors will join in the anniversary celebration across digital platforms.<\/p>\n<p>\u201cGarfield is a legendary cartoon\u2014a pop-culture mainstay with a universal connect,\u201d said Sachin Puntambekar, business head of consumer products at Viacom18. \u201cWe\u2019re delighted to celebrate the iconic orange cat\u2019s 45th anniversary, with an exciting multi-category range. We are certain that Garfield fans will love the collection.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viacom18 Consumer Products and Paramount Consumer Products have launched an exclusive Garfield collection in celebration of the brand\u2019s 45th anniversary across India.<\/p>\n","protected":false},"author":1412,"featured_media":25457,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[8013,8014,8015,8016,1287,6394,8017,8018,8019,8020,2213],"class_list":["post-25456","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-athlizur","tag-azorte","tag-bewakoof","tag-celio","tag-garfield","tag-paramount-consumer-products","tag-reliance","tag-roadies-koffeehouz","tag-sachin-puntambekar","tag-the-souled-store","tag-viacom18-consumer-products","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Viacom18 Consumer Products Debuts Garfield Birthday Collection - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Viacom18 Consumer Products Debuts Garfield Birthday Collection - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Viacom18 Consumer Products and Paramount Consumer Products have launched an exclusive Garfield collection in celebration of the brand\u2019s 45th anniversary across India.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-10T13:58:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/Viacom18ConsumerProducts-Garfield45thAnniversary-0723.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"320\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jamie Stalcup\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jamie Stalcup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/\",\"name\":\"Viacom18 Consumer Products Debuts Garfield Birthday Collection - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2023-07-10T13:58:09+00:00\",\"dateModified\":\"2023-07-10T13:58:09+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/viacom18-consumer-products-debuts-garfield-birthday-collection\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Viacom18 Consumer Products Debuts Garfield Birthday Collection\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\",\"name\":\"Jamie Stalcup\",\"description\":\"Jamie Stalcup is the executive editor of World Screen. 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