{"id":23056,"date":"2022-05-25T09:19:59","date_gmt":"2022-05-25T13:19:59","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/new-brand-experiences-mattel-adventure-park\/"},"modified":"2022-05-25T13:15:52","modified_gmt":"2022-05-25T17:15:52","slug":"new-brand-experiences-for-mattel-adventure-park","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/","title":{"rendered":"New Brand Experiences for Mattel Adventure Park"},"content":{"rendered":"<p>Mattel and EPIC Resort Destinations have revealed additional brand activations from Barbie, Masters of the Universe and Mattel Games for the upcoming Mattel Adventure Park.<\/p>\n<p>The additional brand experiences planned for the park will be highlighted by the Barbie Beach House, which will feature the Barbie flying theater; the Dream Closet Experience, including a Barbie\u00a0hologram; and the Barbie Rooftop, where guests can enjoy a selection of signature pink beverages and snacks.<\/p>\n<p>Mattel Adventure Park will also feature a nine-hole mini-golf experience that translates the Mattel Games portfolio into an immersive environment. Brands featured on the course include Rock \u2019Em Sock \u2019Em Robots, Pictionary and UNO.<\/p>\n<p>Also, Master of the Universe\u2019s iconic Castle Grayskull has been transformed into a 4,500-plus square foot state-of-the-art laser tag arena.<\/p>\n<p>These Mattel brands join the previously announced Hot Wheels roller coaster and go-karting experiences and Thomas &amp; Friends indoor theme park.<\/p>\n<p>Located in Glendale, Arizona, Mattel Adventure Park is slated to open in Q1 2023.<\/p>\n<p>\u201cMattel Adventure Park will be even more engaging and entertaining at launch, with the addition of these iconic Mattel brand experiences,\u201d said Julie Freeland, senior director of global location-based entertainment at Mattel. \u201cThe expansion of this flagship attraction brings together the largest representation of Mattel\u2019s beloved brands in a live space as never before.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mattel and EPIC Resort Destinations have revealed additional brand activations from Barbie, Masters of the Universe and Mattel Games for the upcoming Mattel Adventure Park.<\/p>\n","protected":false},"author":350,"featured_media":23057,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[271,6503],"class_list":["post-23056","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-mattel","tag-mattel-adventure-park","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Brand Experiences for Mattel Adventure Park - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Brand Experiences for Mattel Adventure Park - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Mattel and EPIC Resort Destinations have revealed additional brand activations from Barbie, Masters of the Universe and Mattel Games for the upcoming Mattel Adventure Park.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-25T13:19:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-25T17:15:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/Mattel-Adventure-Park-Facade-0522.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kristin Brzoznowski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kristin Brzoznowski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/\",\"name\":\"New Brand Experiences for Mattel Adventure Park - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2022-05-25T13:19:59+00:00\",\"dateModified\":\"2022-05-25T17:15:52+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New Brand Experiences for Mattel Adventure Park\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be\",\"name\":\"Kristin Brzoznowski\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/author\/kbrzoznowskiworldscreen-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New Brand Experiences for Mattel Adventure Park - TVKIDS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/","og_locale":"en_US","og_type":"article","og_title":"New Brand Experiences for Mattel Adventure Park - TVKIDS","og_description":"Mattel and EPIC Resort Destinations have revealed additional brand activations from Barbie, Masters of the Universe and Mattel Games for the upcoming Mattel Adventure Park.","og_url":"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/","og_site_name":"TVKIDS","article_published_time":"2022-05-25T13:19:59+00:00","article_modified_time":"2022-05-25T17:15:52+00:00","og_image":[{"width":640,"height":360,"url":"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/Mattel-Adventure-Park-Facade-0522.jpg","type":"image\/jpeg"}],"author":"Kristin Brzoznowski","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Kristin Brzoznowski","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/","url":"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/","name":"New Brand Experiences for Mattel Adventure Park - TVKIDS","isPartOf":{"@id":"https:\/\/worldscreen.com\/tvkids\/#website"},"datePublished":"2022-05-25T13:19:59+00:00","dateModified":"2022-05-25T17:15:52+00:00","author":{"@id":"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be"},"breadcrumb":{"@id":"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/worldscreen.com\/tvkids\/new-brand-experiences-for-mattel-adventure-park\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/worldscreen.com\/tvkids\/"},{"@type":"ListItem","position":2,"name":"New Brand Experiences for Mattel Adventure Park"}]},{"@type":"WebSite","@id":"https:\/\/worldscreen.com\/tvkids\/#website","url":"https:\/\/worldscreen.com\/tvkids\/","name":"TVKIDS","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0026b5a5c019f9a498d0a452e6e9d4be","name":"Kristin Brzoznowski","url":"https:\/\/worldscreen.com\/tvkids\/author\/kbrzoznowskiworldscreen-com\/"}]}},"_links":{"self":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts\/23056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/users\/350"}],"replies":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/comments?post=23056"}],"version-history":[{"count":0,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts\/23056\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/media\/23057"}],"wp:attachment":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/media?parent=23056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/categories?post=23056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/tags?post=23056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}