{"id":22620,"date":"2022-03-17T11:05:46","date_gmt":"2022-03-17T15:05:46","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/mixmups-finds-home-milkshake\/"},"modified":"2022-03-17T11:05:46","modified_gmt":"2022-03-17T15:05:46","slug":"mixmups-finds-home-on-milkshake","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/","title":{"rendered":"MixMups Finds Home on Milkshake!"},"content":{"rendered":"<p>Channel 5\u2019s Milkshake! will be the broadcast home of <em>MixMups<\/em>, marking its first animated preschool series to feature disabled lead characters.<\/p>\n<p>The stop-motion animated series shines a light on different preschool play styles and is inspired by children\u2019s love of mixing and combining items as a way of playing, exploring and discovering. Core themes include the joy of individuality, imagination, friendship and flexible thinking.<\/p>\n<p>Developed and produced with the support of the U.K. government-funded Young Audiences Content Fund (YACF) in partnership with Raydar Media, <em>MixMups<\/em> was created by Rebecca Atkinson, founder of the #ToyLikeMe campaign, which called for more diversity in children\u2019s industries. Manchester-based animation house Mackinnon &amp; Saunders (<em>Postman Pat<\/em>, <em>Ran Raa the Noisy Lion<\/em>, <em>Twirly Woos<\/em>) will produce.<\/p>\n<p>Milkshake! is set to premiere <em>MixMups<\/em> in March 2023.<\/p>\n<p>\u201cWe couldn\u2019t be more thrilled that the wonderful <em>MixMups<\/em>, a show that celebrates individuality and the distinct play styles and personalities that pre-schoolers have, is joining the Milkshake! lineup,\u201d said Louise Bucknole, VP of children\u2019s programming at Paramount UK and Ireland. \u201cIt\u2019s vital to us that our young audiences and their families see themselves reflected in our storytelling, so our cast of <em>MixMups<\/em> all have very different characters, and when they come together, magical things happen. It is also our first commission which, from its very genesis, has been entirely inspired and created with the experiences of disabled children in mind. Working with Rebecca and a core production team that has lived experience of disability, we are confident we can bring a level of authenticity, understanding and commitment to the show unlike any other. We can\u2019t wait for fans of Milkshake! to fall in love with the MixMups just as we have.\u201d<\/p>\n<p>Atkinson added, \u201cI am over the moon that <em>MixMups<\/em> will be joining Milkshake! It was my dream to create a compelling show that draws on my own experiences as a disabled person to create lovable characters and stories and really \u2018mix\u2019 up what disability representation looks like. As a child, I loved mixing up potions, food, cake mix, paint, even toys in the bath! I hope that <em>MixMups<\/em> will inspire a generation of preschoolers to reach for the nearest wooden spoon and \u2018mix up the magic\u2019 of play too.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Channel 5\u2019s Milkshake! will be the broadcast home of MixMups, marking its first animated preschool series to feature disabled lead characters.<\/p>\n","protected":false},"author":1412,"featured_media":22621,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[6420,272],"class_list":["post-22620","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-mackinnon-saunders","tag-milkshake","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MixMups Finds Home on Milkshake! - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MixMups Finds Home on Milkshake! - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Channel 5\u2019s Milkshake! will be the broadcast home of MixMups, marking its first animated preschool series to feature disabled lead characters.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-17T15:05:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/Milkshake-MixMups-0322.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"320\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jamie Stalcup\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jamie Stalcup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/\",\"name\":\"MixMups Finds Home on Milkshake! - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2022-03-17T15:05:46+00:00\",\"dateModified\":\"2022-03-17T15:05:46+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/mixmups-finds-home-on-milkshake\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"MixMups Finds Home on Milkshake!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\",\"name\":\"Jamie Stalcup\",\"description\":\"Jamie Stalcup is the executive editor of World Screen. 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