{"id":21440,"date":"2021-09-20T07:44:02","date_gmt":"2021-09-20T11:44:02","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/sesame-workshop-dodo-team-digital-series\/"},"modified":"2021-09-20T10:35:23","modified_gmt":"2021-09-20T14:35:23","slug":"sesame-workshop-the-dodo-team-for-digital-series","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/sesame-workshop-the-dodo-team-for-digital-series\/","title":{"rendered":"Sesame Workshop &amp; The Dodo Team for Digital Series"},"content":{"rendered":"<p>The Dodo has launched the new preschool-targeted, scripted digital series <em>Families for Furry Friends<\/em> in partnership with Sesame Workshop.<\/p>\n<p>In the series, <em>Sesame Street<\/em> muppets Elmo, Tango and Cookie Monster help a real-life worker at a New York City-based animal shelter find forever homes for the shelter\u2019s occupants. Inspired by Sesame Workshop\u2019s recently released animated special <em>Furry Friends Forever: Elmo Gets a Puppy<\/em>, the series marks Sesame Workshop\u2019s first pet-focused content partnership.<\/p>\n<p>The first episode is already available, with episodes two and three dropping on September 30 and October 14, respectively. All three will be available on The Dodo\u2019s new family entertainment destination, Family Room, and featured on the YouTube channels of The Dodo, Dodo Kids and <em>Sesame Street<\/em>.<\/p>\n<p>\u201cPets are cherished members of the modern family unit,\u201d said Dave Glauber, creative lead for Dodo Kids. \u201cThe emotional bond that exists between kids and their pets is one that\u2019s undeniable and unbreakable. Our first-of-its-kind partnership with Sesame Workshop is so intuitive in that both brands have a shared vision to create content for the whole family that celebrates empathy for animals and teaches kids about the value of loving and caring for our furry family members. The Dodo&#8217;s unparalleled reach and brand-safe premium content ensure the series will appeal to families everywhere; we\u2019re grateful for Target\u2019s sponsorship of <em>Families for Furry Friends<\/em>.\u201d<\/p>\n<p>\u201cWe introduced Tango, Elmo\u2019s new puppy, into the <em>Sesame Street<\/em> fold to celebrate the special connection between children and their pets and model how kids can help care for their furry friends,\u201d said Samantha Kennedy, VP of brand marketing at Sesame Workshop. \u201cCreating content that invites new audiences to meet Tango and spotlights the impact of pet adoption\u2014particularly among young children\u2014made partnering with The Dodo a natural choice for our family-friendly brand.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Dodo has launched the new preschool-targeted, scripted digital series Families for Furry Friends in partnership with Sesame Workshop.<\/p>\n","protected":false},"author":350,"featured_media":21441,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[518,5770],"class_list":["post-21440","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-sesame-workshop","tag-the-dodo","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sesame Workshop &amp; 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