{"id":21285,"date":"2021-08-26T08:45:02","date_gmt":"2021-08-26T12:45:02","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/worldscreen.com\/"},"modified":"2021-08-26T10:46:37","modified_gmt":"2021-08-26T14:46:37","slug":"new-svp-of-brand-content-strategy-for-nickelodeon","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/new-svp-of-brand-content-strategy-for-nickelodeon\/","title":{"rendered":"New SVP of Brand & Content Strategy for Nickelodeon"},"content":{"rendered":"

Sabrina Caluori has been appointed as senior VP of brand and content strategy for Nickelodeon.<\/p>\n

In this role, Caluori will oversee the launches of all original shows and movies, brand strategy and execution, media buying, performance-based and lifecycle marketing, and marketing analytics.<\/p>\n

Based in New York, she will report to Jenny Wall, chief marketing officer for Nickelodeon.<\/p>\n

Wall commented: \u201cSabrina is a creative brand strategist and energetic spirit with a proven track record of delivering global marketing campaigns that resonate culturally. In a rapidly changing media landscape, Sabrina\u2019s vast experience in digital transformation and her depth of knowledge in digital and social media and emerging technologies will help move Nickelodeon forward as its content, audiences and platforms continue to grow.\u201d<\/p>\n

Caluori spent the last 18 months as founder and president of Theia Communications, a CMO and digital advisory consultancy focused on the media and education verticals. Prior to that, she spent 12 years at HBO, most recently as executive VP of marketing and digital media.<\/p>\n","protected":false},"excerpt":{"rendered":"

Sabrina Caluori has been appointed as senior VP of brand and content strategy for Nickelodeon.<\/p>\n","protected":false},"author":350,"featured_media":21286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[96],"class_list":["post-21285","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-nickelodeon","pmpro-has-access"],"yoast_head":"\nNew SVP of Brand & Content Strategy for Nickelodeon - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/new-svp-of-brand-content-strategy-for-nickelodeon\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New SVP of Brand & Content Strategy for Nickelodeon - 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