{"id":21123,"date":"2021-07-23T09:49:20","date_gmt":"2021-07-23T13:49:20","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/mattels-richard-dickson-deliver-licensing-expo-keynote\/"},"modified":"2021-07-23T12:47:49","modified_gmt":"2021-07-23T16:47:49","slug":"mattels-richard-dickson-to-deliver-licensing-expo-keynote","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/","title":{"rendered":"Mattel’s Richard Dickson to Deliver Licensing Expo Keynote"},"content":{"rendered":"

Richard Dickson, president and COO of Mattel, and Roz Nowicki, the company’s head of global consumer products and franchise marketing, will deliver a keynote address at Licensing Expo Virtual next month.<\/p>\n

Dickson and Nowicki will speak on day three of the event, which runs from August 24 to 26, participating in a fireside chat titled Mattel and Living its Brand Purpose.<\/p>\n

The keynote will focus on how Mattel is introducing purpose-driven products from its portfolio of brands. “We are proud to represent Mattel at the upcoming Licensing Expo Virtual event this August and speak to a topic that is foundational to our business: delivering purpose-driven products that help shape how children perceive, engage with, and someday, influence the world around them,” Dickson said. “Licensing is a powerful tool that enables us to build brand stories and reach a global audience\u2014Roz and I could not be more excited to share our learnings that attendees can incorporate into their work.”<\/p>\n

“Year after year, Mattel is an industry leader in delivering new products that not only excite consumers but bring characters and stories to life in a meaningful way,” added Anna Knight, VP of licensing at Informa Markets. “We are thrilled to announce that Richard and Roz will impart learnings from their work that spans a full range of toy and entertainment brands across categories.”<\/p>\n","protected":false},"excerpt":{"rendered":"

Richard Dickson, president and COO of Mattel, and Roz Nowicki, the company’s head of global consumer products and franchise marketing, will deliver a keynote address at Licensing Expo Virtual next month.<\/p>\n","protected":false},"author":290,"featured_media":21124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[6109,271,1057,6110],"class_list":["post-21123","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-licensing-expo-virtual","tag-mattel","tag-richard-dickson","tag-roz-nowicki","pmpro-has-access"],"yoast_head":"\nMattel's Richard Dickson to Deliver Licensing Expo Keynote - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mattel's Richard Dickson to Deliver Licensing Expo Keynote - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Richard Dickson, president and COO of Mattel, and Roz Nowicki, the company's head of global consumer products and franchise marketing, will deliver a keynote address at Licensing Expo Virtual next month.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-23T13:49:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-23T16:47:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/Mattel-LicensingExpo-721.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"319\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mansha Daswani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mansha Daswani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/\",\"name\":\"Mattel's Richard Dickson to Deliver Licensing Expo Keynote - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2021-07-23T13:49:20+00:00\",\"dateModified\":\"2021-07-23T16:47:49+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/mattels-richard-dickson-to-deliver-licensing-expo-keynote\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mattel’s Richard Dickson to Deliver Licensing Expo Keynote\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\",\"name\":\"Mansha Daswani\",\"description\":\"Mansha Daswani is the editor-in-chief and associate publisher of World Screen. 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