{"id":21109,"date":"2021-07-21T10:04:51","date_gmt":"2021-07-21T14:04:51","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/spirit-untamed-consumer-products-rollout\/"},"modified":"2021-07-21T11:58:40","modified_gmt":"2021-07-21T15:58:40","slug":"spirit-untamed-consumer-products-rollout","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/spirit-untamed-consumer-products-rollout\/","title":{"rendered":"Spirit Untamed Consumer Products Rollout"},"content":{"rendered":"<p>Universal Brand Development has begun rolling out a range of consumer products based on DreamWorks Animation\u2019s <em>Spirit Untamed<\/em> across EMEA.<\/p>\n<p>The movie has already arrived in Russia, Italy and Spain and is set to hit the big screen in Germany, France and the U.K. over the next week. Global master toy licensee Mattel is rolling out a range of character dolls and playsets, and Playmobil has play sets supporting key movie moments alongside basic plush.<\/p>\n<p>There&#8217;s also a new video game set, from Outright Games alongside Universal Games and Digital Platforms, which is distributed by Bandai in EMEA. <em>DreamWorks Spirit Lucky\u2019s Big Adventure<\/em> will be available for Nintendo Switch, Playstation 4, Xbox One and PC digital as of this summer 2021.<\/p>\n<p>\u201cThere\u2019s something really special about the connection between girls and horses, and DreamWorks Animation\u2019s <em>Spirit Untamed<\/em> taps into that emotional bond, bringing audiences along for the ride,\u201d said Shannon Vacca, VP of global franchise management at Universal Brand Development. \u201cWe set out to create consumer products celebrating wholesome characters that empower girls around the world and reinforce <em>Spirit Untamed <\/em>as the ultimate story about what it means to be wild and free.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Universal Brand Development has begun rolling out a range of consumer products based on DreamWorks Animation\u2019s Spirit Untamed across EMEA.<\/p>\n","protected":false},"author":290,"featured_media":21110,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[159,6107,4823],"class_list":["post-21109","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-dreamworks-animation","tag-spirit-untamed","tag-universal-brand-development","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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