{"id":19093,"date":"2020-09-01T09:29:14","date_gmt":"2020-09-01T13:29:14","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/wildbrain-cplg-rep-eone-brands-benelux\/"},"modified":"2020-09-01T10:27:51","modified_gmt":"2020-09-01T14:27:51","slug":"wildbrain-cplg-to-rep-eone-brands-in-benelux","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/","title":{"rendered":"WildBrain CPLG to Rep eOne Brands in Benelux"},"content":{"rendered":"<p>Hasbro Consumer Products has appointed the licensing agency WildBrain CPLG to represent Entertainment One (eOne) brands in the Benelux region.<\/p>\n<p>Marianne James, VP of Hasbro Consumer Products in EMEA, said: \u201cWe are maximizing our local partnership with WildBrain CPLG Benelux and adding <em>Peppa Pig<\/em>, <em>PJ Masks<\/em> and <em>Ricky Zoom<\/em>. With WildBrain CPLG\u2019s local retail relationships, we see this region as a strong growth market to deepen our consumer connections across merchandising, publishing, promotions and short-term location-based entertainment.\u201d<\/p>\n<p>Brenda Draaisma, managing director at WildBrain CPLG Benelux, added: \u201cThe expansion of Hasbro\u2019s brand portfolio with the addition of eOne\u2019s beloved global preschool brands including <em>Peppa Pig<\/em>, <em>PJ Masks<\/em> and <em>Ricky Zoom<\/em>, has added significant firepower to Hasbro\u2019s already impressive offering. We look forward to working across these new brands and we\u2019re confident with their focus on family-oriented storytelling, the properties will drive new growth for licensees and retailers in the Benelux market.\u201d<\/p>\n<p>It was announced last week that WildBrain CPLG was tapped to represent Hasbro\u2019s merchandise, publishing, promotions and short-term location-based entertainment business in CEE and Turkey. The licensing agency was named Hasbro\u2019s new sub-representative in the Nordics and Benelux in January of this year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hasbro Consumer Products has appointed the licensing agency WildBrain CPLG to represent Entertainment One (eOne) brands in the Benelux region.<\/p>\n","protected":false},"author":1033,"featured_media":19094,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[255,5639,5169],"class_list":["post-19093","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-entertainment-one","tag-hasbro-consumer-products","tag-wildbrain-cplg","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WildBrain CPLG to Rep eOne Brands in Benelux - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WildBrain CPLG to Rep eOne Brands in Benelux - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Hasbro Consumer Products has appointed the licensing agency WildBrain CPLG to represent Entertainment One (eOne) brands in the Benelux region.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-01T13:29:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-01T14:27:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/Peppa-EONE-FAMILY-AND-BRANDS-420.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/\",\"name\":\"WildBrain CPLG to Rep eOne Brands in Benelux - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2020-09-01T13:29:14+00:00\",\"dateModified\":\"2020-09-01T14:27:51+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/wildbrain-cplg-to-rep-eone-brands-in-benelux\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WildBrain CPLG to Rep eOne Brands in Benelux\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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