{"id":18811,"date":"2020-07-06T10:25:47","date_gmt":"2020-07-06T14:25:47","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/spin-master-hires-new-vp-global-franchise-development\/"},"modified":"2020-07-06T11:04:06","modified_gmt":"2020-07-06T15:04:06","slug":"spin-master-hires-new-vp-of-global-franchise-development","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/","title":{"rendered":"Spin Master Hires New VP of Global Franchise Development"},"content":{"rendered":"<p>Spin Master has tapped Heather Oster to serve as the company\u2019s new VP of global franchise development.<\/p>\n<p>Oster, who will be based in Spin Master\u2019s Los Angeles office and report to Spin Master Entertainment Executive VP Jennifer Dodge, will be responsible for initiating the company\u2019s franchise strategy. Her remit will include brand development and stewardship as well as IP evaluation and portfolio leadership for its global brands and all upcoming entertainment franchise initiatives.<\/p>\n<p>Most recently, Oster spent over five years as VP of franchise management and consumer insights at Universal Pictures, where she led enterprise-wide global brand strategy and marketing while overseeing the DreamWorks animation portfolio across film and television. Prior to Universal, Oster spent 11 years as global franchise and marketing director at Disney.<\/p>\n<p>Dodge said: \u201cHeather is an experienced and forward-thinking franchise and brand executive with a talent for bringing brands to life through deep audience engagement, compelling storytelling and insightful business analysis. Heather will be instrumental in shaping Spin Master&#8217;s long-term entertainment franchise strategy as she identifies and shapes brands to build audiences, gain share of heart and extend revenue opportunities across the company.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spin Master has tapped Heather Oster to serve as the company\u2019s new VP of global franchise development.<\/p>\n","protected":false},"author":1033,"featured_media":18812,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[5553,567],"class_list":["post-18811","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-heather-oster","tag-spin-master","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Spin Master Hires New VP of Global Franchise Development - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spin Master Hires New VP of Global Franchise Development - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Spin Master has tapped Heather Oster to serve as the company\u2019s new VP of global franchise development.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-06T14:25:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-06T15:04:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/heather-oster-spin-master-720.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"420\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/\",\"name\":\"Spin Master Hires New VP of Global Franchise Development - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2020-07-06T14:25:47+00:00\",\"dateModified\":\"2020-07-06T15:04:06+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/spin-master-hires-new-vp-of-global-franchise-development\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Spin Master Hires New VP of Global Franchise Development\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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