{"id":18001,"date":"2020-02-04T09:29:42","date_gmt":"2020-02-04T14:29:42","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/adelaide-quiblier-talks-launch-easy-peasy-entertainment\/"},"modified":"2020-02-04T12:19:04","modified_gmt":"2020-02-04T17:19:04","slug":"adelaide-quiblier-talks-launch-of-easy-peasy-entertainment","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/adelaide-quiblier-talks-launch-of-easy-peasy-entertainment\/","title":{"rendered":"Ad\u00e9la\u00efde Quiblier Talks Launch of Easy Peasy Entertainment"},"content":{"rendered":"<p><em>Ad\u00e9la\u00efde Quiblier, the president of Easy Peasy Entertainment, tells <\/em>TV Kids<em> about the new production company, born out of the French youth publisher Auzou.<\/em><\/p>\n<p>A fresh entrant to the kids\u2019 programming marketplace, the Paris-based Easy Peasy Entertainment launched at the end of 2019 as a production company dedicated to children\u2019s animation. Though the company itself is new, its foundation is deeply rooted, as its shareholders are three existing companies with histories in the kids\u2019 entertainment industry and in animation. Auzou Publishing is a leading youth publisher in France; Movimenti Production, based in Milan, has established expertise in animation production; and Redcastle Mediaconsulting is known in the international market for its skills in animation development, production and marketing.<\/p>\n<p>\u201cThe creation of Easy Peasy came out of the encounter of these three companies that have complementary know-hows plus one common ambition, which is to create cool, meaningful, evergreen content for children,\u201d explains Ad\u00e9la\u00efde Quiblier, the president of Easy Peasy. She is joined in the venture by Redcastle Founder Giovanna Milano, whose long list of industry experience counts a tenure as chairman and CEO of France Animation, having produced the hit series <em>Titeuf<\/em>.<\/p>\n<p>\u201cEasy Peasy is a lucky company,\u201d Quiblier adds. \u201cOn one hand, we have Auzou\u2019s catalog, which is a great source of inspiration. It\u2019s a major French kids\u2019 publishing company, with a lot of interesting content. On the other hand, the international team that we are aims to develop original creations and brands for the global market and is looking for existing IP. Easy Peasy is totally open to content coming from other companies.\u201d<\/p>\n<p>The initial focus for the company is on animated series, targeting 4- to 10-year-olds. Two projects are currently in the works: an upper-preschool adventure comedy based on a bestseller from Auzou, and an original preschool comedy cartoon that appeals to a broader audience and has \u201cgreat potential for merchandising, thanks to its iconic design,\u201d says Quiblier. \u201cWe are also in the process of selecting a 6-to-9 property,\u201d she adds.<\/p>\n<p>Above all, the focus will be on distinctive characters and meaningful storytelling\u2014watch this space!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ad\u00e9la\u00efde Quiblier, the president of Easy Peasy Entertainment, tells World Screen Newsflash about the new production company, born out of the French youth publisher Auzou. <\/p>\n","protected":false},"author":350,"featured_media":18002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[5237,5238],"class_list":["post-18001","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-adelaide-quiblier","tag-easy-peasy-entertainment","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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