{"id":17784,"date":"2019-12-17T09:48:04","date_gmt":"2019-12-17T14:48:04","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/wildbrain-spark-appoints-new-head-paid-media\/"},"modified":"2019-12-17T09:49:43","modified_gmt":"2019-12-17T14:49:43","slug":"wildbrain-spark-appoints-new-head-of-paid-media","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/wildbrain-spark-appoints-new-head-of-paid-media\/","title":{"rendered":"WildBrain Spark Appoints Head of Paid Media"},"content":{"rendered":"
London-based digital kids’ network and studio WildBrain Spark has tapped Clare Bennett to fill the newly created role of head of paid media.<\/p>\n
In her new position, Bennett will work with WildBrain Spark\u2019s partners to maximize the effectiveness of their paid media across digital platforms. She will also support the marketing and commercial teams in building WildBrain Spark\u2019s own brands and IP.<\/p>\n
Bennett joins WildBrain Spark from Dentsu Aegis Network\u2019s creative and media agency 360i Europe, where she served as the group account director. Previously, she held roles at such companies as Vizeum, iProspect and Netbooster UK.<\/p>\n
Jon Gisby, WildBrain Spark\u2019s managing director, said: \u201cClare brings an abundance of experience in planning and delivering global paid media campaigns to build awareness and engagement with brands. We look forward to her working with our partners to meet their business goals and maximize the value of their content and IP.\u201d<\/p>\n
Bennett added: \u201cWildBrain Spark has an amazing portfolio of commercial partners and I look forward to working closely with the team to maximize the potential of our partners\u2019 brands through strategic and fully integrated paid media campaigns.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
London-based digital kids’ network and studio WildBrain Spark has tapped Clare Bennett to fill the newly created role of head of paid media.<\/p>\n","protected":false},"author":1033,"featured_media":17785,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[5135,5136],"class_list":["post-17784","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-clare-bennett","tag-wildbrain-spark","pmpro-has-access"],"yoast_head":"\n