{"id":17588,"date":"2019-11-07T10:09:00","date_gmt":"2019-11-07T15:09:00","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/dr-seuss-adds-new-director-global-licensing-retail-development\/"},"modified":"2019-11-07T10:09:00","modified_gmt":"2019-11-07T15:09:00","slug":"dr-seuss-adds-new-director-of-global-licensing-retail-development","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/dr-seuss-adds-new-director-of-global-licensing-retail-development\/","title":{"rendered":"Dr. Seuss Adds New Director of Global Licensing &amp; Retail Development"},"content":{"rendered":"<p>Dr. Seuss Enterprises has tapped Tatjana Blanusa for the role of director of global licensing and retail development.<\/p>\n<p>In her new role, Blanusa will identify and activate new licensing partners and build the company\u2019s relationships with retailers to drive sales, brand affinity and channel growth worldwide. She will also play an integral role in planning and developing new environmentally friendly initiatives and collaborations.<\/p>\n<p>Blanusa will report to Julie Dill, VP of global licensing, marketing and communications. Prior to joining Dr. Seuss Enterprises, Blanusa held several key account\/sales, customer marketing and brand partnership roles at The LEGO Group, beginning in 2008.<\/p>\n<p>\u201cTatjana is a dynamic brand executive with strong sales and retail experience, making her the perfect fit for this role,\u201d said Susan Brandt, president of Dr. Seuss Enterprises. \u201cI\u2019m excited to work with Tatjana to grow our global licensing program and promote our brand at retail and in new and innovative ways.\u201d<\/p>\n<p>\u201cI\u2019m honored to bring my experience in business development to Dr. Seuss\u2014a brand that I feel incredibly connected to, especially since I grew up reading Dr. Seuss\u2019s books and share his hometown of Springfield, Massachusetts,\u201d added Blanusa.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dr. Seuss Enterprises has tapped Tatjana Blanusa for the role of director of global licensing and retail development.<\/p>\n","protected":false},"author":1049,"featured_media":17589,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[5042,5072],"class_list":["post-17588","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-dr-seuss-enterprises","tag-tatjana-blanusa","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dr. Seuss Adds New Director of Global Licensing &amp; 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