{"id":17260,"date":"2019-10-07T09:30:46","date_gmt":"2019-10-07T13:30:46","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/worldscreen.com\/"},"modified":"2019-10-07T09:45:02","modified_gmt":"2019-10-07T13:45:02","slug":"mipjunior-spotlight-pocket-watch","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/mipjunior-spotlight-pocket-watch\/","title":{"rendered":"MIPJunior Spotlight: pocket.watch"},"content":{"rendered":"<p>pocket.watch is a new studio serving Generation Alpha that is digital-first, with titles in its catalog like\u00a0<em>Ryan\u2019s Mystery Playdate\u00a0<\/em>featuring the YouTube phenomenon known from Ryan ToysReview.<\/p>\n<p>\u201cWe are showing how there is a bridge from the digital-first world to the traditional linear and SVOD worlds,\u201d says Stone Newman, chief revenue officer. \u201cOur first success here is with Ryan, where we introduced the global consumer-products brand Ryan\u2019s World, making it the fastest-growing new preschool brand in the market.\u201d<\/p>\n<p>\u201cThe show as is or the format easily translate across all borders and give buyers the opportunity to participate in the success of YouTube content with something built for broadcast,\u201d Newman adds.<\/p>\n<p>Further highlights include <em>HobbyKids Adventures<\/em>, inspired by the YouTube creator channel HobbyKidsTV, and <em>Bigby<\/em>.<\/p>\n<p>\u201cThe fast evolution with digital-first brands dominating the kids\u2019 business is here; partner with pocket.watch to make that transition easy, exciting, fun and successful,\u201d says\u00a0Newman.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>pocket.watch is a new studio serving Generation Alpha that is digital-first, with titles in its catalog like\u00a0Ryan\u2019s Mystery Playdate\u00a0featuring the YouTube phenomenon known from Ryan ToysReview.<\/p>\n","protected":false},"author":1,"featured_media":17261,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[2567],"class_list":["post-17260","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-pocket-watch","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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