{"id":16496,"date":"2019-06-04T10:40:24","date_gmt":"2019-06-04T14:40:24","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/blues-clues-reboot-lands-first-licensing-deals\/"},"modified":"2019-06-04T12:17:41","modified_gmt":"2019-06-04T16:17:41","slug":"blues-clues-reboot-lands-first-licensing-deals","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/blues-clues-reboot-lands-first-licensing-deals\/","title":{"rendered":"Blue&#8217;s Clues Reboot Lands First Licensing Deals"},"content":{"rendered":"<p>Viacom Nickelodeon Consumer Products (VNCP) has inked the first licensing agreements for Nickelodeon\u2019s<span class=\"apple-converted-space\">\u00a0<\/span><em>Blue\u2019s Clues &amp; You!<\/em>, a reboot of the curriculum-driven interactive series<span class=\"apple-converted-space\">\u00a0<\/span><em>Blue\u2019s Clues<\/em>.<\/p>\n<p>Through a new partnership, Just Play will be the global preschool toy partner for plush, figures, playsets and role play for<span class=\"apple-converted-space\">\u00a0<\/span><em>Blue\u2019s Clues &amp; You!\u00a0<\/em>Vtech will be the global partner for early learning toys, while Cardinal will manage games and puzzles.<\/p>\n<p><em>Blue\u2019s Clues &amp; You!<\/em>, with new host Joshua Dela Cruz, will have a new generation of preschoolers looking for clues with puppy Blue and a refreshed signature look. In each episode, Blue invites viewers on a clue-led adventure to solve a puzzle. Three episodes of the series are set to debut on Walmart\u2019s video service, Vudu, before its launch on Nickelodeon in November.<\/p>\n<p>Jennifer Caveza, senior VP of toys for VNCP, said: \u201c<em>Blue\u2019s Clues &amp; You!\u00a0<\/em>is quickly building buzz and excitement, and we are so proud to reintroduce this iconic show to a new generation of kids, and also to terrific licensing partners who can bring these beloved characters to life through product.\u00a0<em>Blue\u2019s Clues\u00a0<\/em>was Nickelodeon\u2019s first-ever billion-dollar consumer products brand, and there\u2019s already a ton of excitement with retailers for this dynamic new take on the franchise.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viacom Nickelodeon Consumer Products (VNCP) has inked the first licensing agreements for Nickelodeon\u2019s\u00a0Blue\u2019s Clues &amp; You!, a reboot of the curriculum-driven interactive series\u00a0Blue\u2019s Clues.<\/p>\n","protected":false},"author":1033,"featured_media":16497,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[3998,4612],"class_list":["post-16496","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-blues-clues-you","tag-viacom-nickelodeon-consumer-products","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Blue&#039;s Clues Reboot Lands First Licensing Deals - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/blues-clues-reboot-lands-first-licensing-deals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blue&#039;s Clues Reboot Lands First Licensing Deals - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Viacom Nickelodeon Consumer Products (VNCP) has inked the first licensing agreements for Nickelodeon\u2019s\u00a0Blue\u2019s Clues &amp; 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