{"id":16434,"date":"2019-05-29T09:55:24","date_gmt":"2019-05-29T13:55:24","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-brands-north-america\/"},"modified":"2019-05-29T11:36:43","modified_gmt":"2019-05-29T15:36:43","slug":"studio-100-media-m4e-send-trio-of-brands-to-north-america","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/","title":{"rendered":"Studio 100 Media & m4e Inks North American L&M Deal"},"content":{"rendered":"

The Studio 100 Media and m4e brands\u00a0Maya the Bee<\/em>, Mia and me<\/em> and Heidi<\/em>\u00a0have landed deals with JLK Brand Licensing Group for a licensing and merchandising program in the U.S. and Canada.<\/p>\n

The deal with JLK comes after the acquisition of Mia and m<\/em>e by Netflix in the U.S., and a partnership with Playmobil that will see a Heidi<\/em> toy line released in the U.S. and Canada in 2020.<\/p>\n

JLK Founders Joshua Kislevitz and Kathleen McCarthy Fording, who have both worked for United Media before, are focusing on the brands\u2019 \u201cone of a kind\u201d traits during the licensing and merchandising process.<\/p>\n

A special content distribution campaign was launched on the YouTube Kids app in the U.S., featuring a playlist with 25 full Maya the Bee<\/em> episodes streaming in March and April, to see if the brands would perform well in the new territories. The viewing average spiked 273 percent during that time, suggesting consumers in the U.S. would be interested in the brand.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Studio 100 Media and m4e brands\u00a0Maya the Bee, Mia and me and Heidi\u00a0have landed deals with JLK Brand Licensing Group for a licensing and merchandising program in the U.S. and Canada.<\/p>\n","protected":false},"author":1049,"featured_media":16435,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[657,4590,359,909,3591],"class_list":["post-16434","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-heidi","tag-jlk-brand-licensing-group","tag-maya-the-bee","tag-mia-and-me","tag-studio-100-media-m4e","pmpro-has-access"],"yoast_head":"\nStudio 100 Media & m4e Inks North American L&M Deal - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Studio 100 Media & m4e Inks North American L&M Deal - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"The Studio 100 Media and m4e brands\u00a0Maya the Bee, Mia and me and Heidi\u00a0have landed deals with JLK Brand Licensing Group for a licensing and merchandising program in the U.S. and Canada.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-29T13:55:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-29T15:36:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/Heidi-STUDIO-100-419.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alison Skilton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alison Skilton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/\",\"name\":\"Studio 100 Media & m4e Inks North American L&M Deal - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2019-05-29T13:55:24+00:00\",\"dateModified\":\"2019-05-29T15:36:43+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/f590d4d1481b8cce2a066e89197c7550\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/studio-100-media-m4e-send-trio-of-brands-to-north-america\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Studio 100 Media & m4e Inks North American L&M Deal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/f590d4d1481b8cce2a066e89197c7550\",\"name\":\"Alison Skilton\",\"description\":\"Alison Skilton is an associate editor of World Screen. 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