{"id":15605,"date":"2019-01-16T09:46:10","date_gmt":"2019-01-16T14:46:10","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvkids\/eone-teams-tumble-tots-pj-masks-campaign\/"},"modified":"2019-01-16T10:01:23","modified_gmt":"2019-01-16T15:01:23","slug":"eone-teams-up-with-tumble-tots-on-pj-masks-campaign","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/","title":{"rendered":"eOne Teams Up with Tumble Tots on PJ Masks Campaign"},"content":{"rendered":"<p>Entertainment One (eOne) has once again partnered with Tumble Tots for a weeklong <em>PJ Masks<\/em> \u201cHealthy Heroes\u201d campaign.<\/p>\n<p>The activity-based campaign promotes healthy living and encourages physical activity through U.K. Tumble Tots classes that feature <em>PJ Masks<\/em>-inspired programs and assets. Designed for children between the ages of 6 months and 7 years, the class activities reflect the strengths of the <em>PJ Masks<\/em> heroes\u2014Catboy, Gekko and Owlette\u2014and cover a range of physical, social and cognitive skills. Healthy Heroes Week launches on February 4.<\/p>\n<p>eOne and Tumble Tots will drive awareness of the Healthy Heroes campaign through their respective social channels, websites, newsletters and print media. They will also host a competition throughout the week for participants to win <em>PJ Masks<\/em> and Tumble Tots prizes.<\/p>\n<p>\u201cThe newly formed partnership with Tumble Tots is a great fit for <em>PJ Masks<\/em> and we\u2019re delighted the show\u2019s popularity can be channeled into this positive initiative,\u201d said Rebecca Harvey, the executive VP of global brand management for eOne Family &amp; Brands. \u201cWe have worked closely with Tumble Tots to create an activity program that will be both fun and interesting for young children who aspire to be healthy and active like their favorite characters Catboy, Owlette and Gekko!\u201d<\/p>\n<p>Charlotte Bedford, technical director at Tumble Tots, added: \u201cPhysical activity is so important in children, not only for their physical health but also their mental wellbeing and brain development. We are so pleased to be working with <em>PJ Masks<\/em> to encourage children to take part in a fun-filled week that is also good for them!\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entertainment One (eOne) has once again partnered with Tumble Tots for a weeklong PJ Masks \u201cHealthy Heroes\u201d campaign.<\/p>\n","protected":false},"author":1033,"featured_media":15606,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[255,296,4217],"class_list":["post-15605","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-entertainment-one","tag-pj-masks","tag-tumble-tots","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>eOne Teams Up with Tumble Tots on PJ Masks Campaign - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"eOne Teams Up with Tumble Tots on PJ Masks Campaign - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Entertainment One (eOne) has once again partnered with Tumble Tots for a weeklong PJ Masks \u201cHealthy Heroes\u201d campaign.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-16T14:46:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-16T15:01:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2017\/07\/PJMasksS2-eOne-118.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"356\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/\",\"name\":\"eOne Teams Up with Tumble Tots on PJ Masks Campaign - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2019-01-16T14:46:10+00:00\",\"dateModified\":\"2019-01-16T15:01:23+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/eone-teams-up-with-tumble-tots-on-pj-masks-campaign\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"eOne Teams Up with Tumble Tots on PJ Masks Campaign\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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