{"id":13894,"date":"2018-02-12T09:49:42","date_gmt":"2018-02-12T14:49:42","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/eone-expands-peppa-pigs-presence-germany\/"},"modified":"2018-02-12T09:52:36","modified_gmt":"2018-02-12T14:52:36","slug":"eone-expands-peppa-pigs-presence-in-germany","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/eone-expands-peppa-pigs-presence-in-germany\/","title":{"rendered":"eOne Expands Peppa Pig&#8217;s Presence in Germany"},"content":{"rendered":"<p>Entertainment One (eOne) has tapped Jazwares as master toy partner in Germany, Austria and Switzerland (GAS) for <em>Peppa Pig<\/em>, which is also getting a new theme park in the region.<\/p>\n<p>Jazwares is developing branded figures, playsets and plush that will hit shelves in September. Super RTL is handling the consumer products rollout. Meanwhile, Merlin Entertainments is slated to launch Peppa Pig Land, Germany&#8217;s first-ever <em>Peppa Pig<\/em> attraction.<\/p>\n<p>Peppa Pig Land will be a fully branded in-park themed area meant for preschoolers. The attraction will feature six scenes, meet-and-greets, an on-site gift shop and three newly designed themed rooms at the Heide Park Adventure Hotel. It will open at Merlin\u2019s Heide Park Resort in March 2018.<\/p>\n<p>\u201cWe\u2019re excited to have Jazwares on board as the master toy partner for <em>Peppa Pig<\/em> across the GAS region,\u201d said Ami Dieckman, eOne\u2019s senior VP of international licensing for Family &amp; Brands. \u201cWith Super RTL bolstering broadcast and Merlin readying the brand\u2019s first German theme park attraction, we have an incredibly strong foundation to build a consumer products program and we look forward to taking the property to new heights.\u201d<\/p>\n<p>Hendrik Rinsche, the head of merchandising and licensing at Super RTL, added: \u201cWe are absolutely thrilled to have <em>Peppa Pig<\/em> on board now, both for content and CP business. eOne has established a billion-dollar franchise all over the world, and our objective now is to bring the international success of <em>Peppa<\/em> to the German-speaking territories. Thanks to high-quality programming Super RTL is by far the most popular TV channel among kids in Germany, and our combination of cross-media platforms means the Super RTL licensing agency guarantees high-coverage brand-building.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entertainment One (eOne) has tapped Jazwares as master toy partner in Germany, Austria and Switzerland (GAS) for Peppa Pig, which is also getting a new theme park in the region.<\/p>\n","protected":false},"author":479,"featured_media":13895,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[295,603,752,256],"class_list":["post-13894","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-eone","tag-jazwares","tag-merlin-entertainments","tag-peppa-pig","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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