{"id":12581,"date":"2017-07-05T11:11:08","date_gmt":"2017-07-05T15:11:08","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/"},"modified":"2017-07-05T15:24:18","modified_gmt":"2017-07-05T19:24:18","slug":"eone-expands-ben-hollys-retail-presence","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/","title":{"rendered":"eOne Expands Ben &#038; Holly\u2019s Retail Presence"},"content":{"rendered":"<p>Entertainment One (eOne) has secured additional consumer products partnerships and a new toy line for its award-winning preschool property <em>Ben &amp; Holly\u2019s Little Kingdom<\/em> in the U.K.<\/p>\n<p>eOne is teaming with Naturelly\u00a0to create a\u00a0line of <em>Ben &amp; Holly\u2019s Little Kingdom<\/em>\u00a0Magic Jelly pouches set to launch at retail in the U.K. in August. The Magic Jelly will be aimed at kids aged 12 months and older and will be available in strawberry and blackberry flavors. Naturelly will run exclusive on-pack promotions offering hundreds of <em>Ben &amp; Holly\u2019s Little Kingdom<\/em> items, including a bicycle, toys, backpacks and DVDs.<\/p>\n<p>The toy category will grow this year as master toy partner Character Options launches new line extensions for fall\/winter 2017. The range will include figure and accessory packs, refreshed five-figure packs, a new Royal Limousine and Thistle Castle playsets. Character Options has sold more than 800,000 units across its ranges since their\u00a0launch. This year will also see the expansion of eOne\u2019s partnership with Jolly Roger for <em>Ben &amp; Holly\u2019s Little Kingdom <\/em>coin-operated rides. Joining the 200-plus rides that are currently located at top-tier retailers and shopping centers, a brand-new ride design will be available from September, with an additional 150 rides expected to be unveiled across the country.<\/p>\n<p>Katie Rollings, the head of U.K. licensing at Entertainment One, commented, \u201cWe\u2019re delighted to be partnering with Naturelly, which is such a natural fit for <em>Ben &amp; Holly\u2019s Little Kingdom<\/em>. This new partnership, and the upcoming product extensions, demonstrate diversification within the brand that is testament to its enduring popularity and commercial appeal.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entertainment One (eOne) has secured additional consumer products partnerships and a new toy line for its award-winning preschool property Ben &#038; Holly\u2019s Little Kingdom in the U.K.<\/p>\n","protected":false},"author":477,"featured_media":12582,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[792,2800,255,2801,2802],"class_list":["post-12581","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-ben-hollys-little-kingdom","tag-character-options","tag-entertainment-one","tag-jolly-roger","tag-naturelly","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>eOne Expands Ben &amp; Holly\u2019s Retail Presence - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"eOne Expands Ben &amp; Holly\u2019s Retail Presence - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"Entertainment One (eOne) has secured additional consumer products partnerships and a new toy line for its award-winning preschool property Ben &amp; Holly\u2019s Little Kingdom in the U.K.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-05T15:11:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-07-05T19:24:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2015\/09\/BenandHollysLittleKingdom-eOne-Naturelly-717.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sara Alessi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara Alessi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/\",\"name\":\"eOne Expands Ben & Holly\u2019s Retail Presence - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2017-07-05T15:11:08+00:00\",\"dateModified\":\"2017-07-05T19:24:18+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/eone-expands-ben-hollys-retail-presence\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"eOne Expands Ben &#038; Holly\u2019s Retail Presence\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\",\"name\":\"Sara Alessi\",\"description\":\"Sara Alessi is the associate editor of World Screen. 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