{"id":12178,"date":"2017-04-25T11:13:01","date_gmt":"2017-04-25T15:13:01","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/maggie-bianca-series-lands-on-prosiebensat-1\/"},"modified":"2017-04-25T11:13:01","modified_gmt":"2017-04-25T15:13:01","slug":"prosiebensat-1-licensing-to-rep-maggie-bianca","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/prosiebensat-1-licensing-to-rep-maggie-bianca\/","title":{"rendered":"ProSiebenSat.1 Licensing to Rep Maggie &#038; Bianca"},"content":{"rendered":"<p>ProSiebenSat.1 Licensing has inked a deal with Rainbow to represent the live-action show <em>Maggie &amp; Bianca Fashion Friends<\/em> in the German-speaking region.<\/p>\n<p>Aimed at kids\u00a0between the ages of 8 and 12, <em>Maggie &amp; Bianca Fashion Friends<\/em> centers on two teens with a passion for fashion. The dramedy\u00a0has been airing daily on Italy&#8217;s Rai Gulp since August, and\u00a0is due to\u00a0debut on Disney Channel in Germany in June. A German website\u00a0will\u00a0launch prior to the show&#8217;s premiere in the country.\u00a0Simba Toys serves as master toy partner.<\/p>\n<p>Robert Merkel, the managing director of ProSiebenSat.1 Licensing, commented: \u201cFashion, music and friendship\u2014the main topics of this series\u2014are all close to the heart of young girls. The characters in this series are perfectly portrayed, and young people can easily identify with them. With <em>Maggie &amp; Bianca Fashion Friends<\/em>, we are definitely in tune with the times and expanding our offer towards the lifecycle portfolio.\u201d<\/p>\n<p>Cristiana Buzzelli, the senior VP of licensing and acquisitions at Rainbow, added: \u201cThe team at ProSiebenSat.1 Licensing obviously love this show, which is a vital part of establishing a brand in the long-term. They also have the requisite contacts and know-how and I\u2019m sure that, with sophisticated concepts and tailored 360-degree partner campaigns, <em>Maggie &amp; Bianca<\/em> will become an extremely popular licensed show in Germany.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ProSiebenSat.1 Licensing has inked a deal with Rainbow to represent the live-action show Maggie &#038; Bianca Fashion Friends in the German-speaking region.<\/p>\n","protected":false},"author":479,"featured_media":12179,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[998,2291,383],"class_list":["post-12178","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-maggie-bianca-fashion-friends","tag-prosiebensat-1-licensing","tag-rainbow","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ProSiebenSat.1 Licensing to Rep Maggie &amp; 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